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B2B Writers: 4 Ways to Use ChatGPT as a Tool (Not a Crutch.)
March 26, 2024 (05:00:32 am)
ChatGPT didn’t write this article. That’s important. Because as a B2B writer, you should never surrender control of your work to an AI. That’s akin to a home improvement contractor handing over the renovation plans to a drill, saying, “Take it from here.” AI is a powerful writing tool that can help you in a myriad of ways. But if you treat it like an app to delegate critical tasks to, your work won’t reach the level of excellence that B2B clients expect. So, how do you use ChatGPT as a tool and not a crutch? Here are four practical ways.
Exclusive Interview with Guillermo Rubio: How to Grow Your Freelance Writing Business with the Power of AI
March 25, 2024 (09:28:15 am)
Join us for an exclusive “one-on-one” interview with Guillermo Rubio, and learn how you can use AI to grow your freelance writing business.
“Newbie” to Copywriting? SEE THIS NOW!
March 25, 2024 (09:00:40 am)
We’ve created a brand-new special training program exclusively for NEW writers just like you... And with one solitary goal: To once and for all launch the paid writing career you’ve always dreamed about — in just four days!
Living the Writer's Life: Les Worley
March 23, 2024 (05:00:27 am)
Not only does Les Worley have a vibrant personality, but when I connected with him from his home in the Yucatan, he was surrounded by color, from his cheerful shirt and art to the vivid view out his window. But while he’s living the ultimate expat writer’s dream now, it didn’t come without a few key lessons. Read on to discover how writing made its way to the forefront of his career — twice — and how he’s leveraged it to live the semi-retired lifestyle of his dreams.
Do This One Thing to Start Making Money as a Writer
March 21, 2024 (05:00:55 am)
Michele Peterson shares one thing that you can do today to start making money as a writer.
How a Well-Defined Offer Can Help Writers Succeed
March 20, 2024 (05:00:31 am)
Heather Robson digs into how a well-defined offer can help writers succeed. She defines what she means by a “well-defined offer” as well as some of the most in-demand projects, how to become competent with a skill, and how to land clients.
Monday Morning Jumpstart: Tips for Staying Positive
March 18, 2024 (05:40:53 am)
Staying positive is easy when things are going well … but what about when they’re not? What if you feel like you’re trying and trying … but nothing is working? Then what? In today’s Monday Morning Jumpstart, AWAI Director of Training, Jade Trueblood, and AWAI Learning Chief, Pam Foster give numerous insights that can help.
Start Your Writing Career in 3 Hours
March 16, 2024 (09:00:29 am)
If you’re not a well-paid copywriter yet… If you’re undecided on the perfect writing niche… If you’re worried about making good money… Then you need to check this out!
6 Things I Love about Writing White Papers
March 14, 2024 (05:00:27 am)
Gordon Graham is known as “That White Paper Guy” and he’s been working on white papers for over 20 years! Here are the top six things he loves about writing white papers.
Monday Morning Jumpstart: 1% Rule to Reach Goals
March 11, 2024 (05:03:53 am)
In today’s Monday Morning Jumpstart, AWAI Director of Training, Jade Trueblood, and AWAI Chief Success Officer, Ted Capshaw share something you can do instead … that will practically guarantee you REACH your goal.
The Writer’s Life
Monday Morning Jumpstart: Truth About Most Clients
March 25, 2024 (05:47:55 am)
In today’s Monday Morning Jumpstart, AWAI Director of Training, Jade Trueblood, and AWAI Learning Chief, Pam Foster shares one big truth she’s discovered over the years…
What Is Good Writing? Find Out and You’ll Become a “Really” Good Writer
February 05, 2024 (05:27:37 pm)
Ever wonder what is good writing? Who decides what’s good and what isn’t? Learn how to become a better writer with Mark Ford's tips...
Monday Morning Jumpstart: Thrive vs Survive
October 02, 2023 (04:58:44 am)
In today’s Monday Morning Jumpstart, AWAI Chief Success Officer, Ted Capshaw, and Director of Training, Jade Trueblood, dig into this question and how it impacts you.
Monday Morning Jumpstart: Confidence
August 21, 2023 (05:09:46 am)
In today’s Monday Morning Jumpstart, Director of Training, Jade Trueblood, and special guest, Ilise Benun, talk all about confidence.
Monday Morning Jumpstart: Self-Esteem
September 25, 2023 (05:34:50 am)
In today’s Monday Morning Jumpstart, AWAI Chief Success Officer, Ted Capshaw, and Director of Training, Jade Trueblood, tackle the topic of self-esteem.
Monday Morning Jumpstart: Questions Are Crucial
February 20, 2023 (05:37:56 am)
In today’s Monday Morning Jumpstart, AWAI Chief Success Officer, Ted Capshaw, and Director of Training, Jade Trueblood, focus on the importance of asking follow-up questions, how they lead to deeper connections, and ultimately show that you care.
Monday Morning Jumpstart: Finding Clients
September 04, 2023 (05:04:54 am)
In today’s Monday Morning Jumpstart, Director of Training, Jade Trueblood, and special guest, Ilise Benun, talk about finding clients. Ilise shares her three tools for her “Simplest Marketing Plan.” By following her three tools and using them together on a particular group, you will find new clients!
Monday Morning Jumpstart: Grit vs. Grind
October 10, 2022 (04:51:42 am)
In this week’s Monday Motivation for Writers session, AWAI’s Chief Success Officer, Ted Capshaw, and AWAI Director of Training, Jade Trueblood discuss the differences between grit vs. grind and the impact of both on your writing business – and your life.
Monday Morning Jumpstart: Advice for Tough Times
March 13, 2023 (05:01:26 am)
In today’s Monday Morning Jumpstart, Director of Training, Jade Trueblood, and special guest, Marcella Allison talk about Marcella’s top three tips for surviving tough times. When you try these tips, you will notice a shift from feeling anxious to feeling grateful.
Write a Powerful, 83-Word Email About Sleep Buds… And You Could Get a $200 Prize!
July 26, 2023 (05:35:21 am)
Practice is the best way to keep improving at any endeavor. For a copywriter, that means time spent writing! Follow the “client brief” to do this practice assignment, using tips from a master.
The Golden Thread
Who is Elmer Wheeler … and how can he boost your response rate?
February 11, 2008 (01:56:57 pm)
AWAI staff writer John Wood highlights Elmer Wheeler, one of the pioneers of persuasive writing. Using Wheeler’s tested selling techniques can boost response and transform your copywriting career.
From “I Can’t” to “I Can!” – 5 Easy Ways to Gain Confidence As an Aspiring Copywriter
April 13, 2009 (06:24:35 am)
No doubt, starting out as a copywriter can be downright frightening. The good news is, you can calm these fears down, and become a competent, confident copywriter in no time flat. Just follow one (or more!) of these five confidence boosters.
How to Improve the Clarity of Your Writing
December 24, 2007 (11:46:39 am)
Michael Masterson shares a valuable writing tool that can help you improve your writing clarity.
How "Structural Priming" Will Make You a Better Copywriter
January 13, 2014 (06:42:38 am)
Structural priming is an effective method of priming your brain for copywriting. Copying effective sales letters over and over again will help build muscle memory.
The Power of One — One Big Idea
August 30, 2010 (08:41:12 am)
Today, Michael Masterson gets at the very heart of powerful, persuasive writing.
5 Lessons on Copywriting from the Son of a Preacher Man
August 29, 2022 (09:00:29 am)
One of the smartest and quickest ways to advance your copywriting career is by studying the works of legendary marketers and writers because they offer all kinds of strategies, tips, and techniques you can use today.
3 Ways to Never Run Out of Ideas for Your Blog
September 21, 2020 (10:00:57 am)
Coming up with ideas for your blog can be a fun process when you use these three methods. You’ll find the ideas aren’t going to run out… if anything, they’ll come easier than ever before.
At Least 10 Books Every Copywriter Should Read – Twice
May 05, 2008 (03:05:51 pm)
John Forde’s list of “must-reads” for every copywriter, as well as anyone interested in business-building or marketing.
The 10% Solution – Mastering the Lead
October 15, 2008 (08:53:49 am)
Michael Masterson takes a look at one of the most common lead types – the ’problem/solution” lead.
How to Write Well: The World’s Simplest Formula
May 03, 2010 (03:11:59 pm)
Michael Masterson’s definition of good writing can be applied to every sort of non-fiction writing like books, magazine articles, direct-mail sales letters, business correspondence, telemarketing scripts, and speeches. Learn this simple rule that will help you write well.
Wealthy Web Writer
Three Secrets to Build a Business You Love
April 28, 2021 (08:00:53 am)
Building a freelance business is great. But building a business you love is even better. Here are three secrets to get you started…
The Writer’s Information Packet Challenge
May 05, 2021 (08:00:32 am)
Take this challenge and put together your freelance writer’s information packet. Then whenever a prospect asks for more information, you’ll be ready.
Say Yes to Opportunity… and Then Figure It Out
June 16, 2021 (08:00:17 am)
If you want to create more opportunity as a writer, you need to start saying yes to opportunity… even if you’re inexperienced. You can figure it out!
Package Pricing for Your Writing Services – Is It Right for You?
July 14, 2021 (08:00:21 am)
When thinking about pricing your copywriting services, have you considered offering packages? Packing pricing can elevate your value in your client’s eyes.
3 Tips for Crafting User-Friendly Writing
June 23, 2021 (08:00:39 am)
User-friendly writing is easy-to-read and puts the reader’s needs first. See three easy ways you can make your writing more user-friendly.
Writing a Reader-Focused Newsletter - 5 Approaches that Work
September 02, 2020 (08:00:25 am)
Writing a reader-focused email newsletter can be a gamechanger (for you or your clients). It helps you connect with you audience and pulls in work.
20 Ways to Stand Out As a Professional Web Copywriter in 2020
March 18, 2020 (08:00:56 am)
As a web copywriter, you need to make it easy for clients to say yes to hiring you. One way to do that is to stand out from other web copywriters…
Business Challenge: Clean Up Your Social Media Presence
July 07, 2021 (08:00:38 am)
Is your social media presence helping or hurting your web-writing business? Clean up your social media presence and make it easier for clients to hire you.
Google’s Search Journeys — What You Need to Know
October 16, 2019 (08:07:34 am)
Google works hard to improve user experience. One recent innovation is Google’s Search Journeys… and it means new opportunities for you as a writer.
13 Web Writing Marketing Seeds You Can Start Planting Now
May 19, 2021 (08:00:19 am)
If you want your web-writing business to grow, you need to begin planting your marketing seeds now. This will lead to a steady stream of clients later.