Popular Pages
Today’s Top 10
How Writers Can Earn Up to $300 an Hour Telling Stories
September 18, 2024 (04:08:33 am)
Picture for a moment… You’re looking for a water filtration system for your kitchen. Just the right one. After all, they’re an expensive investment, often $500-plus. Some sit under the sink and need to be hooked up… Some sit on top of the counter but take up valuable space… Some filter certain things out, and others use a different type of filtration system to protect you against other contaminants. Because this is costly and will be used daily, you want to make the best choice. So, you do your research. You look at the features of each type of system. How it works. What it protects you from. Which doctor or professional endorses it. Eventually, you’ve narrowed your options down to two brands. But how do you decide?
40 Booming Niches for B2B Copywriters in 2024
September 12, 2024 (04:10:24 am)
Despite the lingering aftereffects of the pandemic and the burden of inflation, there are many good things happening during these challenging times.
FREE WORKSHOP: Leveling Up as a Copywriter: How to Make the Shift to Working with Long-Term, High-Ticket Clients
September 13, 2024 (05:04:50 pm)
As a copywriter, you have a financially valuable skill. But how do you take that skill to the next level? How can you leverage it to work with premium, high-ticket clients who want long-term partnerships? Join us on Friday, September 20, at 11 a.m. ET for a LIVE WORKSHOP with top marketing expert Russ Henneberry.
Five Million-Dollar Copywriter Moves You Can Master by Binge-Watching Bridgerton with Your Bestie
September 04, 2024 (04:29:34 am)
Here are five million-dollar copywriter moves you can master by binge-watching Bridgerton with your bestie.
Build Your Freelance Digital Copywriting Business by Focusing on 3 Different Project Types
August 29, 2024 (04:17:19 am)
Nick Usborne shares three project types that have served him the best over the last few decades.
Make More Money from a Broader Range of Freelance Engagements, with a Little Help from AI
August 28, 2024 (04:57:30 am)
Perhaps the hardest part of being a freelancer is landing new clients. Month after month, year after year. Finding new clients takes up a lot of our time. And for many of us, it’s our least favorite part of being a freelancer. That’s why it’s so important to maximize your revenues from every project you land and hold on to your clients for longer than one gig. So… how do we do that?
5 Reasons Professional Service Providers Offer Steady, Predictable Writing Income
August 20, 2024 (04:27:49 am)
I never intended to work for myself. There is no entrepreneurial anything in my family. My dad worked for the same company — in the same building — for his entire career. I have one brother who is a tenured college professor and another who is a partner in a law firm. We are not risk-taking people, and I was on the same path: I was at my last company for 12 years.
Create Clientless Revenue Streams and Live Your Dream Life
August 14, 2024 (04:55:33 am)
Jen Phillips April lists out six different paths you can take if you want to create clientless revenue streams.
My Defining Moments: How I Bridged the Gap from Underdog to Success — in Just Two Years!
August 09, 2024 (04:25:55 am)
Lynelle Suan shares the three core building blocks she used to attain her dream of full-time writing — and how leaning into who she is ended up being a big part of her success.
No B2B Writing Portfolio? No Problem! Here’s How to Build One, Even if You Haven’t Written for a “Real” Client Yet
August 14, 2024 (04:21:58 am)
Steve Slaunwhite shares the “dream” portfolio, based on the most common writing samples B2B clients request when interviewing a freelance writer.
The Writer’s Life
How Writers Can Earn Up to $300 an Hour Telling Stories
September 18, 2024 (04:08:33 am)
Picture for a moment… You’re looking for a water filtration system for your kitchen. Just the right one. After all, they’re an expensive investment, often $500-plus. Some sit under the sink and need to be hooked up… Some sit on top of the counter but take up valuable space… Some filter certain things out, and others use a different type of filtration system to protect you against other contaminants. Because this is costly and will be used daily, you want to make the best choice. So, you do your research. You look at the features of each type of system. How it works. What it protects you from. Which doctor or professional endorses it. Eventually, you’ve narrowed your options down to two brands. But how do you decide?
40 Booming Niches for B2B Copywriters in 2024
September 12, 2024 (04:10:24 am)
Despite the lingering aftereffects of the pandemic and the burden of inflation, there are many good things happening during these challenging times.
New Writer and Don’t Know Where to Start? Do This…
September 13, 2024 (04:20:58 am)
Today, however, new and aspiring copywriters don’t have it so easy. Because the path isn’t as clear-cut as it was 20+ years ago. Nowadays, the options are endless! You can choose to write sales letters… do SEO copywriting… write chatbot scripts… focus on case studies or white papers… social media… and more. And while this is great because there’s so much opportunity… The downside is that it can be overwhelming and keep you from choosing. Instead, you end up spinning your wheels and not making any real progress toward your dream of the writer’s life. That’s why Guillermo wants to help out — and give you a simple path to follow.
Build Your Freelance Digital Copywriting Business by Focusing on 3 Different Project Types
August 29, 2024 (04:17:19 am)
Nick Usborne shares three project types that have served him the best over the last few decades.
Five Million-Dollar Copywriter Moves You Can Master by Binge-Watching Bridgerton with Your Bestie
September 04, 2024 (04:29:34 am)
Here are five million-dollar copywriter moves you can master by binge-watching Bridgerton with your bestie.
Make More Money from a Broader Range of Freelance Engagements, with a Little Help from AI
August 28, 2024 (04:57:30 am)
Perhaps the hardest part of being a freelancer is landing new clients. Month after month, year after year. Finding new clients takes up a lot of our time. And for many of us, it’s our least favorite part of being a freelancer. That’s why it’s so important to maximize your revenues from every project you land and hold on to your clients for longer than one gig. So… how do we do that?
5 Reasons Professional Service Providers Offer Steady, Predictable Writing Income
August 20, 2024 (04:27:49 am)
I never intended to work for myself. There is no entrepreneurial anything in my family. My dad worked for the same company — in the same building — for his entire career. I have one brother who is a tenured college professor and another who is a partner in a law firm. We are not risk-taking people, and I was on the same path: I was at my last company for 12 years.
Create Clientless Revenue Streams and Live Your Dream Life
August 14, 2024 (04:55:33 am)
Jen Phillips April lists out six different paths you can take if you want to create clientless revenue streams.
To Increase Your Income, Be the Architect…
August 27, 2024 (04:40:41 am)
Building a house is a complicated thing, involving numerous skills and trades. The foundation needs to be poured, the walls need to be framed, the roof has to go on, the plumbing and wiring need to be installed… and on and on and on. A number of different skill sets are required, and everything needs to be done in the correct order. And while each tradesperson is a trained expert in their own area, only one person really understands how it all goes together. That person is the architect.
My Defining Moments: How I Bridged the Gap from Underdog to Success — in Just Two Years!
August 09, 2024 (04:25:55 am)
Lynelle Suan shares the three core building blocks she used to attain her dream of full-time writing — and how leaning into who she is ended up being a big part of her success.
The Golden Thread
Who is Elmer Wheeler … and how can he boost your response rate?
February 11, 2008 (01:56:57 pm)
AWAI staff writer John Wood highlights Elmer Wheeler, one of the pioneers of persuasive writing. Using Wheeler’s tested selling techniques can boost response and transform your copywriting career.
From “I Can’t” to “I Can!” – 5 Easy Ways to Gain Confidence As an Aspiring Copywriter
April 13, 2009 (06:24:35 am)
No doubt, starting out as a copywriter can be downright frightening. The good news is, you can calm these fears down, and become a competent, confident copywriter in no time flat. Just follow one (or more!) of these five confidence boosters.
How to Improve the Clarity of Your Writing
December 24, 2007 (11:46:39 am)
Michael Masterson shares a valuable writing tool that can help you improve your writing clarity.
How "Structural Priming" Will Make You a Better Copywriter
January 13, 2014 (06:42:38 am)
Structural priming is an effective method of priming your brain for copywriting. Copying effective sales letters over and over again will help build muscle memory.
The Power of One — One Big Idea
August 30, 2010 (08:41:12 am)
Today, Michael Masterson gets at the very heart of powerful, persuasive writing.
5 Lessons on Copywriting from the Son of a Preacher Man
August 29, 2022 (09:00:29 am)
One of the smartest and quickest ways to advance your copywriting career is by studying the works of legendary marketers and writers because they offer all kinds of strategies, tips, and techniques you can use today.
At Least 10 Books Every Copywriter Should Read – Twice
May 05, 2008 (03:05:51 pm)
John Forde’s list of “must-reads” for every copywriter, as well as anyone interested in business-building or marketing.
3 Ways to Never Run Out of Ideas for Your Blog
September 21, 2020 (10:00:57 am)
Coming up with ideas for your blog can be a fun process when you use these three methods. You’ll find the ideas aren’t going to run out… if anything, they’ll come easier than ever before.
The 10% Solution – Mastering the Lead
October 15, 2008 (08:53:49 am)
Michael Masterson takes a look at one of the most common lead types – the ’problem/solution” lead.
How to Write Well: The World’s Simplest Formula
May 03, 2010 (03:11:59 pm)
Michael Masterson’s definition of good writing can be applied to every sort of non-fiction writing like books, magazine articles, direct-mail sales letters, business correspondence, telemarketing scripts, and speeches. Learn this simple rule that will help you write well.
Wealthy Web Writer
The Best AI Tool to Repurpose Your Writing for Social Media Posts
July 15, 2024 (05:47:09 pm)
With all the AI tools available, how effective are they really? Click through to see how three tools do at producing engaging social media posts from existing content.
AI Updates for the Average Writer
July 15, 2024 (05:36:56 pm)
It’s been a year since AI tools become the talk of the town. Check out tips for using AI as a freelance writer. [Including use cases.]
What Max Factor Teaches Writers About ChatGPT
July 15, 2024 (05:04:45 pm)
Learning from the experiences, mistakes, and triumphs of others can help you find success faster. See what a twentieth century makeup magnate can teach you about ChatGPT.
Say Yes to Opportunity… and Then Figure It Out
June 16, 2021 (08:00:17 am)
If you want to create more opportunity as a writer, you need to start saying yes to opportunity… even if you’re inexperienced. You can figure it out!
Three Secrets to Build a Business You Love
April 28, 2021 (08:00:53 am)
Building a freelance business is great. But building a business you love is even better. Here are three secrets to get you started…
The Writer’s Information Packet Challenge
May 05, 2021 (08:00:32 am)
Take this challenge and put together your freelance writer’s information packet. Then whenever a prospect asks for more information, you’ll be ready.
Package Pricing for Your Writing Services – Is It Right for You?
July 14, 2021 (08:00:21 am)
When thinking about pricing your copywriting services, have you considered offering packages? Packing pricing can elevate your value in your client’s eyes.
3 Tips for Crafting User-Friendly Writing
June 23, 2021 (08:00:39 am)
User-friendly writing is easy-to-read and puts the reader’s needs first. See three easy ways you can make your writing more user-friendly.
20 Ways to Stand Out As a Professional Web Copywriter in 2020
March 18, 2020 (08:00:56 am)
As a web copywriter, you need to make it easy for clients to say yes to hiring you. One way to do that is to stand out from other web copywriters…
Writing a Reader-Focused Newsletter - 5 Approaches that Work
September 02, 2020 (08:00:25 am)
Writing a reader-focused email newsletter can be a gamechanger (for you or your clients). It helps you connect with you audience and pulls in work.
