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What Do Fountain Pens Have to Do With Copywriting?
February 08, 2016 (06:13:59 am)
Learn what key marketing and business technique took a company from selling their product from their home to a 12,000-square-foot facility and $3.4 million annual revenues.
Bringing Order to Swipe File Chaos
February 01, 2016 (10:47:38 am)
Organizing swipe files can become overwhelming. Here are some tips to managing the files so they don’t get ignored and forgotten.
Making Swipe Files Work for You
January 25, 2016 (06:46:24 am)
The key to using swipes properly is not to steal from them but to use them as a model for your own work. Think of them as a stimulus to generate your own compelling ideas.
SMART Goals: Your Recipe for Success
January 20, 2016 (06:11:34 am)
Setting goals that are specific, measurable, attainable, relevant, and time-bound can take you far in the new year.
Earn a Living as a Copywriter and Retire Early
January 06, 2016 (06:17:18 am)
Copywriters often make as much money or more than doctors and lawyers, and they get the added benefit of being able to retire early.
Back by Popular Demand: AWAI’s LIVE Ultimate Accelerated Copywriting Companion Series
January 05, 2016 (11:50:46 am)
AWAI is thrilled to announce that we are bringing back the tool that guarantees your copywriting success with far less effort and in one-quarter of the time.
The Benefits of Being an AWAI Member
January 05, 2016 (06:12:51 am)
Living the writer’s life comes in many forms. You don’t have to work 14 hours a day or wake up early. You can pick what works best for you and still earn a handsome living.
The Art of Providing a Compassionate Copywriting Critique
December 17, 2015 (02:52:18 pm)
When a peer asks you for a copywriting critique, how do you provide honest feedback without being harsh or insensitive? Try these tips.
An Inside Look at a Working Copywriter’s Journey
December 09, 2015 (02:40:46 pm)
Get an inside look at working copywriter Rae Robinson’s journey from earning $12k a year to $120K … and how you can follow in her footsteps.
Benefits of Using Infographics in Your B2B Proposals
November 12, 2015 (03:48:35 pm)
Using good infographics in your proposal can not only make your proposal stand out, it can make the difference in getting hired or not.
Writing First Sentences and Paragraphs to Make a Great Impression
November 11, 2015 (02:16:54 pm)
Your first sentences and paragraphs are what make your first impression on your reader. Make these stronger to hold attention longer.
Copywriters: Move Here If You Want to Get Rich (Plus an Awesome Job Opportunity)
November 05, 2015 (04:18:20 pm)
Our friends at Equitymaster, an industry-leading financial publisher partnered with Agora Inc. is in need of a copwriter and want to fill the position with an AWAI member. Read more for details.
Copy “Skunk” Words to Avoid
October 12, 2015 (06:38:58 am)
You never want your reader to laugh at something you write in seriousness or be confused by your word choice. Here are some words to avoid so you don't risk confusing or offending your reader.
Direct-Response in B2B … Yes, it Exists
October 08, 2015 (09:28:15 am)
B2B copywriting isn’t all content marketing. Mac Bull looks at how B2B marketing also incorporates direct-response copywriting.
The Secret Behind Kid Books and Copywriting Success
October 05, 2015 (12:03:47 pm)
Even if your copy feels readable to you, how can you tell if it’s readable for your audience? Use this tool to check objectively if your copy is readable.
Anyone Can Be a Copywriter … But Not Everyone Should!
September 29, 2015 (02:44:35 am)
Discover how not to sell yourself short as a copywriter and why it’s vital to go after clients who already value what you do, instead of having to persuade.
The Art and Science of Being Believable
September 28, 2015 (10:47:52 am)
To be a successful copywriter, you must write like you talk. Here are some tips for writing easy-to-read copy.
Money Morning’s Advertorial Challenge
September 24, 2015 (01:04:17 pm)
Money Morning is partnering with AWAI to offer AWAI members a very unique Spec Challenge opportunity, writing advertorials for their team.
10 Signs You Were Meant to Work for Yourself
September 23, 2015 (02:31:04 am)
If you’re meant to work for yourself, you likely feel it. Deep down inside, you know you’d do better, be happier, and live a richer life as your own boss.
Congratulations to the Second-Place Winner of The Game of Success
September 22, 2015 (01:01:37 pm)
Congratulations to Vicky Poutas for taking second place in The Game of Success!
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