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Copywriter Success in the Personal Development Niche

Freelancer finds copywriter success and lands top projects in her ideal niche, personal development.

How to Market Your Copywriting Business Consistently

Banish the excuses! Here’s how to market your copywriting business consistently all year long. It’s easier than you think!

How to Have a Successful At-Home Workday

If you dream about working at home, make sure you know all the tools and tricks to make for a successful at-home workday.

How to Tell the Difference Between Good Sales Copy and Bad Sales Copy

Using this “A-list” proven 12-point copywriting checklist will help you write winning sales copy every time.

Questions to Ask Your Social Media Clients Before You Begin Work

Understanding your social media client goals and expectations will make every project go smoother and establish you as a true professional.

Mark Twain, Copywriter? Here’s What You Can Learn from Him

Mark Twain is one of America’s most influential writers. But does he have anything to teach you about copywriting? Surprisingly… a great deal.

The Golden Thread that Pulls Your Prospect Toward Saying “Yes”

Your prospect buys when you capture his emotions with a powerful promise/benefit combo that follows a “golden thread” through your entire promotion.

If You Want a Reliable Income as a Writer, Go Where the Growth is

What can a notorious bank robber teach you about achieving the writer's life? More than you may imagine. Social media expert Nick Usborne explains.

How to Use the Success Secret of Benjamin Franklin, Thomas Edison, and Google

Investing in yourself: The Success Secret of Benjamin Franklin, Thomas Edison, and Google, and one you should apply to your freelance writing business.

Free Webinar: Becoming a Copywriter

If you’ve been thinking about copywriting but still have some questions, you’ll want to check out this FREE webinar with Katie Yeakle and Sandy Franks.

How to Talk to Your Prospect to Build a Winning 3-D Image and Promo — Without Ever Talking to Him

Demographics and psychographics don't give enough info for a 3-D prospect image. You must talk to him. Here’s how to do that without talking to him.

Jon Stoltzfus: Rocket Scientist by Day Pulls in Well Over $100K – Copywriting in His Spare Time

Find out how a second career in copywriting is helping engineer Jon Stoltzfus prepare for an early retirement.

Get AWAI Verified® and land top copywriting jobs

When you become AWAI Verified®, you let the world know you're a qualified direct-response copywriter ready to take on high-paying copywriting jobs.

Benefits that Sing and Soar
 — in Five Simple Steps: Part 2

It's not enough to use benefits. You must connect benefits to your prospect's real emotions. In Clayton's words, your benefits must be “fully dimensionalized.”

Benefits that Sing and Soar — in Five Simple Steps: Part 1

Do you use “Faux Benefits” instead of real benefits in your promos? Clayton Makepeace shows how to avoid this success-killing mistake in five simple steps.

Make Your Product’s Benefits SPARKLE

Many copywriters don't understand this essential secret to copywriting success: Don't sell your product! Why? Let Clayton Makepeace tell you.

How to Choose a B2B Copywriting Niche

Casey Demchak has been a successful medical B2B copywriter for 16 years. His secret? It started with making the right choice.

Package Your Copywriting Services in 8 Simple Steps

If you don’t know how to price your services right, you'll sink into the pit of “desperation pricing.” Follow 8 steps to package your copy services.

Content Marketing: Capture Your Reader’s Attention

Content marketing continues its meteoric rise, but to succeed you must capture your reader’s attention. Use these three proven ways to do that.

Eight of the World’s Top B2B Copywriters — Who Are Never in the Same Place at the Same Time — Join Together to Show a Select Group the Shortcut to B2B Mastery

Learn B2B secrets from eight Master Copywriters and get the best B2B copywriting jobs in this virtual workshop.

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