Start Here for Expert Advice on How to Become a B2B Copywriter Make a Great Living as a Writer by Tapping into the Massive Demand for B2B Copywriters
Companies in this $6.5 trillion industry are struggling to find copywriters for their B2B marketing strategies. AWAI shows you how to:
- Get paid to write for the most in-demand projects.
- Leverage your work experience to increase your value as a B2B copywriter
- Find and land well-paying B2B clients and run a successful business
Watch this video to take a peek inside the lucrative world of B2B copywriting.
Look Inside the opportunities for B2B copywriters
Discover why B2B copywriting jobs may be your best bet for a lucrative and lasting writing career — with loyal clients, high fees, and very little competition.
Follow this path to becoming a well-paid B2B copywriter
Master the key B2B marketing copy strategies clients need now. Here’s your step-by-step plan for launching your business as a pro B2B copywriter.
Join our community of successful B2B copywriters
Learn how to get B2B clients, stay on top of B2B marketing strategies that work, and get ongoing tips, tools and support from expert B2B copywriters.
Meet Our Expert B2B Copywriter Training Team
Steve Slaunwhite: Winner of the ACE Award for Direct Mail Copywriting
Steve Slaunwhite has been helping companies write marketing copy that sells for more than 20 years.
Casey Demchak: Opportunity Abounds for B2B Copywriters
Casey Demchak is an author, speaker, and recognized expert at writing high-impact B2B marketing materials for a wide range of industry-leading companies, most notably in the medical device market.
Casey Hibbard: Using Customer Stories as a Powerful Marketing Asset
Casey Hibbard and her company Compelling Cases Inc. works with leading B2B, B2C and technology companies to create success stories and case studies that earn trust, land million-dollar sales deals, and earn major PR in industry publications.
Ed Gandia: It’s a Great Time to Be a B2B Content Marketer
Ed Gandia is a sought-after B2B copywriter, author, speaker and coach.
Gordon Graham: Help Your B2B Clients Tell Their Stories
Gordon Graham — also known as That White Paper Guy — is an award-winning copywriter who has created more than 235 white papers for clients from Silicon Valley to Switzerland.
Dianna Huff: Never Stop Learning
Dianna Huff helps small, family-owned industrial manufacturers grow through marketing.
Michael Katz: A Predictable, Recurring Income for Writers
An award-winning humorist and former corporate marketer, Blue Penguin founder and Chief Penguin, Michael Katz, specializes in developing email newsletters for professional service firms.
Pete Savage: Feeding a Hungry Market
Pete Savage is the bestselling co-author of the Amazon #1 Business Bestseller, The Wealthy Freelancer (Penguin).
B2B Copywriting Programs by AWAI
B2B Writers International: World-Class Training and Support for a Well-Paid Writing Career in B2B
The business-to-business industry is desperate for trained, professional writers. Learn to write solid B2B copy, land more clients, and be constantly in demand. For beginning and advanced writers.
Introduction to the B2B Market
Learn how you can use skills you already have to leave behind the daily grind of full-time employment and enjoy a stress-free life earning a lucrative income as a freelance B-to-B copywriter.
Modern B2B Copywriting
Learn everything you need to know to succeed as a B2B copywriter from marketing your services to writing copy and everything in between.
Writing Email Copy for B2B Companies — Your Complete Guide to Writing and Winning These Profitable Projects
In the world of B2B (Business-to-Business), there’s an often-overlooked writing specialty with massive demand for short projects that are easy to learn and fun to write: Writing Email Copy for B2B Companies!
Getting B2B Clients: How to Land Great Clients Fast in Just 6 Easy Steps
B2B copywriting is one of the best-paying niches as long as you can land the clients. Discover the fast, easy formula for landing all the top-paying clients you’ll ever need in just 6 simple steps.
Crash Course in B2B Content
Dive into the lucrative world of B2B content writing. Expert Gordon Graham will show you the top 12 content types in high demand by B2B firms and how to complete each one like a pro.
Key Message Copy Platforms: A Unique High-Income Service That Can Skyrocket Your B2B Copywriting Success
Let this B2B “secret weapon” open doors for you — and bring you serious paydays! Expert Casey Demchak reveals how this one unique product can serve as your gateway to ongoing B2B success.
Writing Case Studies: How to Make a Great Living by Helping Clients Tell Their Stories
Businesses are willing to pay writers up to $2,000 to write case studies. Find out how you can tap into this market and earn $200 – $300 PER HOUR for every project you take on.
How to Write White Papers that Command Top Fees
Marketing managers of B2B companies are desperate for good white paper writers. Get on their go-to list and start commanding thousands of dollars for a 5 to 10-page project.
B2B Websites: Developing Content that Builds Authority and Generates Leads, Too
B2B companies often reserve thousands of dollars for their B2B website projects - and they want a very specific kind of person to help them out. Learn how to be exactly the person they need.
How to Write Online Video Scripts for B2B Companies
Write online video scripts for your B2B clients and capitalize on this emerging trend.
How to Earn Top-Level Fees Writing for the $5.4 Trillion Professional Services Market
Imagine enjoying the writer’s life — the freedom, the pay, the satisfaction of helping businesses — while writing short, fun content. Discover a little-known-but-extremely-profitable writing niche that will have you earning consistent paychecks month after month.
Become a Lead-Gen Specialist: Earn Top Fees Writing B2B Emails, Landing Pages, and Ads That Sell
Lead-Gen Specialists help B2B firms attract new prospective customers and names for their marketing list. Tied directly to bottom-line growth, lead-gen copy commands top fees and is always in demand.
How to Price, Quote, and Win B2B Writing Projects
Take the guesswork out of setting your B2B copywriting prices and increase your per project income up to 50%.
Free AWAI Resources for B2B Copywriters
4 Moneymaking Trends in B2B Copywriting
Steve Slaunwhite explains the current trends in business-to-business (B2B) copywriting and the opportunities they represent for you.
25 Lessons I Learned from 25 Years of Freelancing
Steve Slaunwhite shares 25 lessons he’s learned as a freelance writer, so you can use them to gain speed and ease.
40 Booming Niches for B2B Copywriters in 2024
Despite the lingering aftereffects of the pandemic and the burden of inflation, there are many good things happening during these challenging times.
No B2B Writing Portfolio? No Problem! Here’s How to Build One, Even if You Haven’t Written for a “Real” Client Yet
Steve Slaunwhite shares the “dream” portfolio, based on the most common writing samples B2B clients request when interviewing a freelance writer.
12 Software Tools to Run Your Freelance Copywriting Business
As you add clients to your schedule, you’ll find you need to increase your efficiency and effectiveness. Want to meet all your deadlines with time to spare? Use these 12 tech tools to run your freelance writing business.
