AWAI Writer’s Blog

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Don’t Make This Mistake on New Year’s Day

This year set goals – not resolutions. Come up with a systematic way to implement your most important writing goals for the coming year and take tangible action steps.

5 Questions to Launch Your GFS

A Goal Fulfillment System is different from just setting goals. It takes you one step beyond voicing your goals and gives you actionable steps for following through on them.

The Real Story Behind "The Nutcracker"

Originally published in 1816, the original Nutcracker story was a complex world of intrigue, adventure, and true love between a girl and her nutcracker doll.

Write an E-Book Without Writing Anything

Repurpose content you’ve written and researched over the years for other projects. You may be able to get your e-book together in record time!

Never Let What You Cannot Do Interfere With What You Can Do

Anthony Robles didn’t let obstacles get in his way. He was born with one leg and still is an amazing athlete and wrestler, turning his disability into a strength.

How to Stake Your Claim as a Copywriter

Steve Roller gives 3 tips for copywriters just getting started: have a two year horizon, develop a sense of individualism, and commit to yourself to make it work.

Simplicity of Diction: Copywriting Tip #2

Use straightforward, easy to understand, and conversational language. If you can master the simplicity of diction, your copy will be much stronger!

One Big Idea: Copywriting Tip #1

What’s the cardinal rule of copywriting? Stick with one big idea. One idea, that plays on one emotion, and has one key benefit.

Applying the 4 “C’s” of Copywriting Success

Commitment, consistency, clarity, & confidence are 4 qualities that will help you succeed in your career. Take 40 minutes to figure out you want to commit to.

1% Will Make a Difference in Your Freelance Career

Commit to getting 1% better at writing every day. Whether it’s learning something new or writing a blog post, everything you do will make you a better copywriter.

Gordon Graham’s 3 Types of White Papers—for B2B

Gordon Graham explains how all white papers fall into 3 distinct “flavors”: vanilla, strawberry, and chocolate. Lean how to sell white papers to your B2B clients.

You Don't Have to be Perfect

Christina Gillick reevaluates what it takes to get your freelance business started.

Are You All Packed?

The Writer’s Life is a journey, and Bob Sands is here to make sure you've packed your bags properly for the adventure.

5 Easy Steps to Improving Your Email Copy: The Bridge of Trust

Jay White takes a step back to talk about your overall approach to email copy.

Six Steps for Choosing and Using a Big Idea

Christina Gillick gives you the one question she asks every time she starts to write copy, and why it is so vital.

Your One-Hour Work Week

Mindy McHorse keeps your e-book income rolling with a long-term plan for publishing success.

Why All Writers Should Combine a Niche and Specialty to Get Paid Sooner

Choosing both a specialty and a niche can help you get your copywriting business up and running fast. Christina Gillick lets you in on how.

Four Ways Freelancers Can Profit from the Growth in Social Media

Interested in the social media field, but unsure how someone could make money in it? Nick Usborne lays out four of the many ways you can earn a living writing for social media.

What to do When Clients Call

Now that your self-marketing is out there and your business is up, your getting calls. Lane Sennett is here to help you answer the phone.

How to Become a Working B2B Copywriter in 90 Days

Lane Sennett introduces you to the five things she focused on when starting her B2B copywriting business that led directly to her success.

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