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How to Use the 3 Rs for Writing an Amazingly Good Story… One Your Client Will Gladly Pay You Top Dollar to Do
October 03, 2024 (04:18:32 am)
Storytelling is an essential skill to have because it allows us to connect with others on a deeper level. Whether we are crafting a fictional tale or sharing a personal experience, storytelling lets us communicate ideas, emotions, and experiences in a way that engages the reader. Sandy Franks shares how to use the 3 Rs for writing an amazingly good story.
Building a “Better Home” for Your Words… (and Why It Could Catapult Your Writing Career)
September 25, 2024 (12:00:27 pm)
As a copywriter, you’ve spent countless hours learning how to write copy and content. And thanks to that time you’ve invested in honing your craft, chances are you’ve landed a few clients and are living some version of your writer’s life. But how do you get to the next level?
How Writers Can Earn Up to $300 an Hour Telling Stories
September 18, 2024 (04:08:33 am)
Picture for a moment… You’re looking for a water filtration system for your kitchen. Just the right one. After all, they’re an expensive investment, often $500-plus. Some sit under the sink and need to be hooked up… Some sit on top of the counter but take up valuable space… Some filter certain things out, and others use a different type of filtration system to protect you against other contaminants. Because this is costly and will be used daily, you want to make the best choice. So, you do your research. You look at the features of each type of system. How it works. What it protects you from. Which doctor or professional endorses it. Eventually, you’ve narrowed your options down to two brands. But how do you decide?
New Writer and Don’t Know Where to Start? Do This…
September 13, 2024 (04:20:58 am)
Today, however, new and aspiring copywriters don’t have it so easy. Because the path isn’t as clear-cut as it was 20+ years ago. Nowadays, the options are endless! You can choose to write sales letters… do SEO copywriting… write chatbot scripts… focus on case studies or white papers… social media… and more. And while this is great because there’s so much opportunity… The downside is that it can be overwhelming and keep you from choosing. Instead, you end up spinning your wheels and not making any real progress toward your dream of the writer’s life. That’s why Guillermo wants to help out — and give you a simple path to follow.
40 Booming Niches for B2B Copywriters in 2024
September 12, 2024 (04:10:24 am)
Despite the lingering aftereffects of the pandemic and the burden of inflation, there are many good things happening during these challenging times.
A Hot New B2B Project You Should Know About
September 10, 2024 (04:15:11 am)
Recently, Lisa started to get questions from some copywriters in her B2B Writers International group about how to price a new kind of project they were being asked to take on. A couple were small projects that were easy to price. But a couple were much bigger in scope. It wasn’t until the third such request that she realized there might be something going on… a new trend in the market that spelled opportunity for B2B content writers.
Five Million-Dollar Copywriter Moves You Can Master by Binge-Watching Bridgerton with Your Bestie
September 04, 2024 (04:29:34 am)
Here are five million-dollar copywriter moves you can master by binge-watching Bridgerton with your bestie.
Getting Writing Advice from a Fighter Pilot
August 30, 2024 (12:05:22 pm)
When Kathleen was recently forced to attend a motivational speech at her day job, she was prepared to zone out... she didn't need an overpaid sports figure to motivate her to do her job. Then the speaker was introduced as a former Air Force Fighter Pilot and Lead Solo Thunderbird Pilot. She was intrigued.
Build Your Freelance Digital Copywriting Business by Focusing on 3 Different Project Types
August 29, 2024 (04:17:19 am)
Nick Usborne shares three project types that have served him the best over the last few decades.
Make More Money from a Broader Range of Freelance Engagements, with a Little Help from AI
August 28, 2024 (04:57:30 am)
Perhaps the hardest part of being a freelancer is landing new clients. Month after month, year after year. Finding new clients takes up a lot of our time. And for many of us, it’s our least favorite part of being a freelancer. That’s why it’s so important to maximize your revenues from every project you land and hold on to your clients for longer than one gig. So… how do we do that?
To Increase Your Income, Be the Architect…
August 27, 2024 (04:40:41 am)
Building a house is a complicated thing, involving numerous skills and trades. The foundation needs to be poured, the walls need to be framed, the roof has to go on, the plumbing and wiring need to be installed… and on and on and on. A number of different skill sets are required, and everything needs to be done in the correct order. And while each tradesperson is a trained expert in their own area, only one person really understands how it all goes together. That person is the architect.
Monday Morning Jumpstart: Regret
August 26, 2024 (05:11:59 am)
In today’s Monday Morning Jumpstart, AWAI Chief Success Officer, Ted Capshaw, and Director of Training, Jade Trueblood, talk about regrets head on and the impact focusing on the past (rather than the future) can have on your success. Ted also shares his top tip for using regret to propel action.
3 Reasons Why We’re in a Golden Age for Digital Copywriters in the AI Era
August 26, 2024 (04:05:29 am)
Nick Usborne shares three reasons we are in the golden age for digital copywriters (even with AI).
5 Reasons Professional Service Providers Offer Steady, Predictable Writing Income
August 20, 2024 (04:27:49 am)
I never intended to work for myself. There is no entrepreneurial anything in my family. My dad worked for the same company — in the same building — for his entire career. I have one brother who is a tenured college professor and another who is a partner in a law firm. We are not risk-taking people, and I was on the same path: I was at my last company for 12 years.
Create Clientless Revenue Streams and Live Your Dream Life
August 14, 2024 (04:55:33 am)
Jen Phillips April lists out six different paths you can take if you want to create clientless revenue streams.
No B2B Writing Portfolio? No Problem! Here’s How to Build One, Even if You Haven’t Written for a “Real” Client Yet
August 14, 2024 (04:21:58 am)
Steve Slaunwhite shares the “dream” portfolio, based on the most common writing samples B2B clients request when interviewing a freelance writer.
15 Bloodthirsty Villains Who Will Try to Murder Your Clientless Copywriting Business
August 13, 2024 (05:07:42 am)
Ben Settle names the 15 “villains” you’ll encounter on your road to the writer’s life… and gives you an easy way to defeat them.
A Hot New B2B Project You Should Know About
August 13, 2024 (04:14:17 am)
With all the existing and new opportunities in B2B, there’s never been a better time to be a B2B copywriter.
Build and Grow Authentic Communities to Increase Traffic, Build Lists, and Sell Products
August 12, 2024 (04:29:45 am)
Heather Robson shares the importance of building an online community and how it can help a business succeed.
One Pitch, One Client Won
August 09, 2024 (12:01:53 pm)
Kazi Quinton shares her story of how she got her first client.
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