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Why the Payoff in Copywriting Is Bigger Than You Think (Plus 4 Tips to Get Started)
April 25, 2024 (05:00:02 am)
Mindy McHorse shares a slew of AWAI success stories that illustrate lots of other benefits that come along with the money.
To Go from Good to In-demand Writer, Know What Your Prospect is Feeling
April 23, 2024 (05:00:51 am)
Sandy Franks layers in a copywriting lesson that will make your copy more effective … by further "meeting your reader where they are" when they read it.
Living the Writer's Life: Amanda Sanchez
April 20, 2024 (05:00:00 am)
Amanda Jo Sanchez, formerly known as Mandy Marksteiner, always had an eye for writing, but it wasn’t till she discovered copywriting that the money piece fell into place. Along the way, she’s shored up her abilities to the point where she can happily take risks and try new ventures without ever feeling limited. Discover how she’s currently reinventing herself while enjoying the journey.
6 Things I Love about Writing White Papers
April 18, 2024 (05:00:55 am)
Gordon Graham reveals SIX things he loves about writing these projects , and shows you how White Papers set you up for what he claims is "some of the easiest money I've ever made."
Accelerate Your Productivity with Writing Templates
April 12, 2024 (05:00:00 am)
Jen Phillips April talks about the benefits of using writing templates and how you can implement them to increase your productivity as a writer.
Write About Real-Life 'Happy Endings' and Get Paid $1,500 to $2,000 Per Project!
April 10, 2024 (05:00:15 am)
Rebecca Matter talks about how case studies are real-life happy ending stories.
February Winner of 4 Days to $400 Writing Challenge
April 05, 2024 (12:23:47 pm)
Congratulations to Angie Weiss, who wrote the winning blog post in our special program for new freelance writers — AWAI's 4 Days to $400 Writing Challenge. This program is for aspiring professional freelance writers learning the ropes for the first time through AWAI.
A Good Headline Entices Like a Good Cup of Coffee
April 05, 2024 (12:08:49 pm)
A well-crafted headline has the power to intrigue, evoke curiosity, and draw in a reader thirsting for engaging content. This article will show you effective ways to help you master the art of crafting exceptional headlines that leave a lasting impact on readers.
March Winner of 4 Days to $400 Writing Challenge
April 05, 2024 (12:03:12 pm)
Congratulations to William Weeks, who wrote the winning blog post in our special program for new freelance writers — AWAI's 4 Days to $400 Writing Challenge. This program is for aspiring professional freelance writers learning the ropes for the first time through AWAI.
How to Find Your Writer’s Niche with Ikigai
April 05, 2024 (12:01:59 pm)
Find your writer’s niche by using Ikigai, a Japanese word for a universal concept that every human craves… a life worth living. Answer these four questions to get started…
January’s Email Winner Announced for AWAI's 4 Days to $400 Writing Challenge
April 05, 2024 (12:00:47 pm)
Congratulations to William Galante, the winning email in our special program for new freelance writers — AWAI's 4 Days to $400 Writing Challenge. This program is for aspiring professional freelance writers learning the ropes for the first time through AWAI.
4 Reasons Why There's Never Been a Better Time to Write Case Studies
April 05, 2024 (05:00:30 am)
Casey Hibbard shares four reasons why now is the perfect time to learn how to write case studies.
Enhance Your Copy and Content Writing Skills by Following This Golden Rule of Writing
April 04, 2024 (05:00:31 am)
Have you ever read something and completely spaced out? Or started thinking about what you're reading? Rather than just reading? This is the kiss of death for us writers … Because the minute a reader gets distracted, your chances of moving them forward toward action come crashing down. The fix? Something we call the golden rule of good writing … Like many great copywriting principles, it appears simple on the surface. But when consistently used, it makes everything you write more effective. It's also an easy way to improve copy and content others have already written. (Great way to provide value when you're just starting out!)
Your Words, Your Wealth: Why NOW Is the Time to Become Your Own Best Writing Client
April 04, 2024 (05:00:18 am)
Guillermo Rubio talks about why it’s easier than you think to start a clientless writing business and shares some tips on how to get started.
PLAYBACK: Your Writer Progress Plan
April 03, 2024 (04:26:24 pm)
If you’re not where you want to be with your writing career… then listen in on this free training. We can quickly help you identify what’s getting in the way… And more importantly, help you make a progress plan to overcome it and move forward every month, so you reach your writing and financial goals.
From Good to Great: Creating Daily Writing Habits
April 02, 2024 (05:00:51 am)
You become a great writer by writing regularly … daily in fact. In our industry, the A-list copywriters like Clayton Makepeace, Mike Palmer, Marcella Allison, and Jedd Canty weren't overnight successes. By this I mean, they didn't wake up one day, decide to write a sales letter, and the next day it broke records for their clients. And they don't possess a special writing gene. Nope, instead they were constantly learning and constantly writing. That is the only way to become a better writer. You must practice your craft. Sandy Franks shares a few tips on how you can go about upping your writing skills by practicing.
A Simple Technique That Fixes Boring Passages of Copy (and Instantly Creates Points of Curiosity for Your Reader)
April 02, 2024 (05:00:47 am)
Boring copy is dismissible. Which means the results will be lower … Which means you're leaving money on the table — both for your clients, and for yourself. Fortunately, the technique Senior Copy Chief Sandy Franks teaches below is a cure for boring, dismissible copy.
This Technique Makes Your Copy 10x Stronger and You’ll Want it to Become Part of Your Writing Habit (It’s What All A-List Copywriters Do to Ensure Winning Packages)
April 02, 2024 (05:00:38 am)
Reading copy (even content) out loud became a regular part of our writing routine. And it's something all A-list copywriters do without fail. Why? Because reading out loud helps you pick up little nuisances that could have an impact on response and or conversion rates … for example, awkward transitions that can stop a reader. When your reader moves from one paragraph to another, he/she expects it to flow naturally. But if there's an awkwardness, the reader begins to wonder what's going on. And the minute that happens … your reader isn't paying attention to the copy any longer.
How Borrowing an Idea Saved Thanksgiving for One Company and Created a New Type of Food for Everyone Else (and four ways you can win more clients)
April 02, 2024 (05:00:27 am)
Sandy Franks shares a Thanksgiving story and the lessons on what you can take away from this story to help advance your writing career.
Living the Writer's Life: Deanna Blanchard
March 30, 2024 (05:01:23 am)
Deanna Blanchard’s journey to copywriting is heartwarming… Not only did she venture into a way of life that was unfamiliar based on her upbringing, but she also rediscovered the joy she felt through writing and, albeit with some trial and error, made it work for her in a way that allowed her to pursue other passions. Plus, it gave her the ability to be there for those who matter most in her life. Enjoy her story.
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