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16 Ways to Turn Writing "Dead Time" into Productive Time...
June 18, 2012 (06:11:46 am)
John Wood wants to keep you move your career forward by maximizing the way you use your "dead time".
The 6 Key Differences Between Business-to-Business and Consumer Marketing
June 07, 2012 (10:29:38 am)
Bob Bly explains some major differences between consumer and corporate buyers, and why your sales message needs to be tailored to these differences.
When You Absolutely, Need to Capture Your Prospect’s Attention
March 19, 2012 (06:16:42 am)
Will Newman explains the simple reason why your promise is so crucial to capturing your prospect’s attention.
Keep It Simple For the Biggest Punch
February 13, 2012 (07:30:14 am)
Will Newman shares a simple tool that will tell you how readable your writing is, to ensure your copywriting succeeds.
Finding ROI in the Most Buzzed About Social Media Site
January 13, 2012 (06:46:30 am)
Brian E. Whitaker reveals a social media site perfect for finding prospective B2B clients.
Skyrocket Response by Eliminating Your Prospect's Risk
December 22, 2011 (06:25:01 am)
John Wood explains the classic technique of "risk reversal", taking on the risk of your reader to increase sales.
How to Write Stronger, More Effective Bullets That Your Clients and Readers Will Love
December 19, 2011 (06:29:57 am)
Have you ever written an ineffective, lacklustre bullet? Whether you use them in an email, website, or online sales page, the quality of your bullets can play a major role in whether or not a reader makes it to the end of your copy.
Talkin' Story
October 24, 2011 (05:55:57 am)
Joe Sugarman shares a surefire way to connect with your prospects quickly.
The Best Fonts to Use in Print, Online, and Email
October 06, 2011 (06:19:57 am)
John Wood shares which fonts get the best results in your copy.
3 Steps to an “Unfair Advantage” as an Online Copywriter
August 22, 2011 (05:28:31 am)
Brian Clark discusses how online copywriters can use three things to give them an advantage in their freelance business.
5 Modern Myths of B2B Marketing
August 15, 2011 (05:38:53 am)
Bob Bly discusses five common myths of b2b marketing, why they are myths, and what they mean for your business.
So You Want to Be a Freelance Speechwriter …
August 08, 2011 (05:20:37 am)
Colin Moorhouse shares the pros and cons of being a freelance speechwriter.
Fear and Greed: Two Overrated Emotions - How to Become a Smarter and More Powerful Copywriter
July 11, 2011 (05:47:51 am)
Michael Masterson tells you to break one of the oldest “rules” of copywriting… and shows you what to do instead.
Let THEM Say It For You – They Can Do a Better Job
June 20, 2011 (11:03:22 am)
Dan Kennedy shares the power of a testimonial – and how to let your clients do the work for you.
How to Find Your Niche in the B2B Market
April 11, 2011 (05:27:53 am)
Steve Slaunwhite reveals a step-by-step check list on how to find a niche market in the B2B sector that is just right for you.
17 Ways to Get Inside Your Client’s Mind So You’ll Always Hit Your Target Audience
April 07, 2011 (01:18:53 pm)
Learn how to hit your target audience every time with these 17 tips from John Wood on getting inside your client’s mind.
Find Your Ideal Copywriting Coach in Five Easy Steps
March 21, 2011 (09:19:16 am)
Rebecca Matter shares why finding the ideal copywriting coach can make all the difference – and how to find them in five easy steps.
Thirteen Ways, Courtesy of Copywriting Legend Eugene Schwartz, to Increase Your Reader's Desire
February 28, 2011 (05:35:21 am)
John Wood share how copywriters can increase their reader’s desire, including thirteen ways courtesy of copywriting legend Eugene Schwartz.
Writing Great Copy: Where Do You Start?
February 21, 2011 (05:35:50 am)
Bob Bly discusses writing great copy and gives tips on where to start.
What Gives? Is Copywriting Dream-Easy Or Head-Scratching Hard?
November 11, 2010 (10:47:25 am)
Mindy Tyson McHorse explains how Bootcamp helps aspiring copywriters to overcome the hurdles of getting started as a copywriter and start living the writer’s life.
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