Article Search

Find Your First Writing Clients in This Trillion Dollar Market

Salespeople make money on sales, and they need supporting materials like emails, scripts, and slide decks to help them. That’s where sales enablement writers come in. Discover more about this new opportunity here…

6 Reasons B2B Blogging Is a Great Way to Build Your Business

Businesses who incorporate B2B blogging into their sales process have strategic thinking behind it and need engaging content to fill their publishing calendar.

12 Software Tools to Run Your Freelance Copywriting Business

As you add clients to your schedule, you’ll find you need to increase your efficiency and effectiveness. Want to meet all your deadlines with time to spare? Use these 12 tech tools to run your freelance writing business.

To Go Big, Start Small: Focus to Build Your Copywriting Business

What do a brick, Zen, and focus have to do with building a thriving copywriting business? When you adhere to these principles, your writing and your business improve dramatically.

Attract Your Best Copywriting Clients with Personal Branding

Do you want to choose which clients you take on? Be able to decline those you’re just not that into? To attract your vision for your best clients, you need personal branding.

Know When and How to Offer Productized Services or Packages

As a business professional, you never want your clients to treat you like a fast-food restaurant, ordering a “meal deal” from you. BUT, if you package some services this way, you can increase your revenue and cut your work time.

Bring More Value to Your Clients — And Revenue to Your Business

When you understand and can apply this “no push” advertising strategically to your client’s marketing efforts, you can bring significant value to your clients… and add a lot of revenue to your business.

Lock in Your Income with Recurring Writing Work

You have recurring monthly bills… so it helps to have recurring monthly income. And you can have that, while keeping your freelance freedom, when you lock in recurring B2B writing work. Here’s how.

A Simple Daily Outreach System Can Deliver Big Results

Successful freelancers do a combination of inbound and outbound marketing. Their key to that success? Usually a simple daily outreach system combined with consistency… here’s how.

4 Ways You Can Make the Case for Hiring You as a Freelancer

Just like you make the case to prospects for why your client’s product or service is their best choice, you can make the case to your prospects that you, the freelancer, are their best choice. Here are four ways to do that.

How You Can Create a Valuable Giveaway to Attract New Leads

Does the thought of creating an e-book for your business overwhelm you? What will you write about? Who will want to read it? How will it be seen? If you follow the guidance inside, your e-book will be a valuable giveaway that attracts new leads for your business.

5 Questions to Ask ─ Is This B2B Client a Good Fit for You?

Saying “yes” to a B2B client who isn’t a good fit for you or your business goals can be like buying a pair of shoes that look great in the box, but give you blisters when you take them out and wear them for any length of time. Avoid the client "blisters" with these five questions.

Grow your Freelance Business — The Power of Making an Offer a Day

If you want to grow your freelance business by getting higher-quality, more targeted clients, here’s a technique that works. Try making an offer a day, every day, and see just how far you can take your business.

Create Your Own Workflow for a Successful Freelance Business

If you want to avoid re-inventing the wheel with every new prospect, proposal, and project, you need to develop some hacks for your freelance business. Creating your own workflow not only streamlines your business, it reduces stress and increases income too.

Use Intention-Based Marketing to Boost Your B2B Business Results

Marketing your B2B freelance business is a requirement if you want clients… but haphazard methods yield haphazard results. Use intention-based marketing for a business-winning strategy.

Achieve Your B2B Copywriting Goals by Doing This Every Single Day

Use this software industry technique to hit every one of your B2B copywriting goals this year, without herculean effort. It all starts with optimizing for the starting line rather than the finish line.

Is Guest Blogging a Good Strategy for Web Writers?

Guest blogging for web writers? Is it a strategy that makes sense? When you guest blog on other people’s platforms, you can accomplish two important goals.

10 Favorite Writing Tools for Productive B2B Copywriters

These 10 favorite writing tools for B2B writers keep you focused, monitor your grammar, and much more. Boost your productivity by trying one or two today.