Success Story Interview:
Chris Allsop
Insights into a 20-year Copywriting Career — and Returning to Ghostwriting … Now with the Help of AI
Successful copywriter, COS mentor, and long-time AWAI member Chris Allsop joins AWAI Executive Director Katie Yeakle to share how she’s built a copywriting career that has evolved and adapted over nearly two decades.
Since 2007, Chris has developed strategies and written copy for clients ranging from multi-million-dollar companies to solopreneurs across a wide range of industries. Along the way, she’s experienced copywriting from every angle — working as a full-time employee, freelancing on the side while employed, and now operating as a part-time freelance writer and consultant. Each stage of that journey has brought new lessons, challenges, and opportunities she never expected when she first started.
In this Inside AWAI conversation, Chris shares the strategies that have helped her sustain a long and flexible writing career. She also talks about what she’s focused on today, how she’s integrating AI into her work, and why she’s returning to one of her earliest passions in writing: ghostwriting books for entrepreneurs.
What You’ll Learn
- How Chris built and sustained a copywriting career since 2007
- The differences between working as an employee, side freelancer, and independent consultant
- Strategies that helped her work with both large companies and solopreneurs
- How she’s incorporating AI into her current writing process
- Why she’s returning to ghostwriting books for entrepreneurs
- Lessons she’s learned from nearly two decades in the copywriting industry
Recommended Resources:
- The AWAI Method™ for Becoming a Skilled, In-Demand Copywriter
- How to Become a Sought-After, High-Income Ghostwriter
- Circle of Success Membership
The AWAI Method™ for Becoming a Skilled, In-Demand Copywriter
The AWAI Method™ combines the most up-to-date strategies, insights, and teaching methods with the tried-and-true copywriting fundamentals so you can take on ANY project — not just sales letters. Learn More »
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