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Success Story Interview: Claudia Cesarotti: From Pet Groomer to Marketing and Writing Pro
August 28, 2025 (06:03:25 am)
After more than 30 years running her own pet grooming business, Claudia Cesarotti was ready for a new chapter, one that would allow her to combine her love for animals with her growing interest in marketing and writing. In this episode of Inside AWAI, Claudia shares how saying “yes” to challenges, continuously learning, and leveraging her existing skills helped her pivot her career and make an impact in her industry.
Monday Morning Jumpstart: We Believe – 4 Core Beliefs for Writer Success
August 25, 2025 (05:02:44 am)
Writers, what separates those who thrive from those who struggle? In today’s Monday Morning Jumpstart, AWAI CEO and co-founder Katie Yeakle sits down with Jade Trueblood to kick off the “We Believe” series, exploring the mindset that can transform your writer’s life — and why embracing it can open doors you didn’t even know existed.
The "Not-So-Secret" Secret of My Success: From Copy Novice to Copy Chief
August 25, 2025 (04:34:44 am)
Pauline Longdon’s journey from Army nurse to respected Copy Chief shows how embracing continuous learning, investing in herself, and adopting the belief “If someone else can do it, I can too” transformed her from a complete novice into one of Australia’s most trusted copywriters.
Inside AWAI Success Interview: Jill Weberding
August 22, 2025 (05:01:36 pm)
Jill Weberding spent more than two decades working as a cancer nurse. But when she launched her own nurse consulting business, she hit a wall. The expertise was there. That’s when Jill realized she didn’t have a business problem — she had a messaging problem.
Success Story Interview: Tina Matras
August 18, 2025 (05:04:06 am)
After being laid off from a 20-year corporate writing career, Tina Matras built a flexible freelance business by leveraging her network, embracing learning and community, and adopting the confidence to say “yes” to opportunities before feeling fully ready.
Living the Writer's Life: Edgar Morales
August 17, 2025 (04:22:57 am)
Edgar Morales transitioned from a high-stress nonprofit job to a fulfilling copywriting career, inspired by the supportive AWAI community and a lifelong love of writing.
Living the Writer's Life: Diane Schuirman-Brower
August 11, 2025 (03:49:04 am)
Diane Schuirman-Brower turned a layoff and a Parkinson’s diagnosis into an opportunity to align her lifelong passion for writing with a flexible, fulfilling freelance career. Now thriving on her own terms, she emphasizes the value of self-care, resilience, and taking action without waiting to feel "ready."
Monday Morning Jumpstart: How to Turn Passions into Profits
July 28, 2025 (04:14:28 am)
What could giant cookies teach you about building your writer’s life? Turns out — a lot. 🍪 ✍🏻 😉
Monday Morning Jumpstart: How Listening Creates Lucrative Opportunities
July 21, 2025 (04:44:31 am)
What if the best way to grow your writing business wasn’t by guessing what to offer — but by truly listening first?
Monday Morning Jumpstart: How Big Ideas Create Big Opportunities
July 14, 2025 (05:05:40 am)
Creating the life you want often comes down to your ideas — and how big you’re willing to think.
AWAI Member Spotlight: Claudia Cesarotti
June 06, 2025 (06:47:03 pm)
From Pet Groomer to Marketing Specialist for the National Animal Supplement Council Claudia shares 3 success tips and more!
Monday Morning Jumpstart: Overcome the Fear of Starting
May 05, 2025 (04:40:57 am)
Get ready to get off the starting block … and into the well-paid writing game … In this Monday Morning Jumpstart, AWAI President, Rebecca Matter, and Director of Training, Jade Trueblood, help you identify and overcome the fears that can keep you stuck on the starting block when pursuing new opportunities. From overcoming the paralysis of having too many tasks to picking the easiest win that will get you in the game, you’ll learn how to break through your mental blocks and start moving forward.
Monday Morning Jumpstart: Creating Multiple Income Streams
April 28, 2025 (03:54:47 am)
Copywriting isn’t just about trading hours for dollars… It can open up numerous ways to make money and build a life you love. From diversifying your income to taking control of your time, Rebecca Matter, president of AWAI, shares in today’s Monday Morning Jumpstart how mastering copywriting could lead to multiple income streams and career flexibility.
Get a Success Boost When You Find Your Community
November 01, 2024 (04:59:37 am)
There are plenty of ways to boost your confidence by surrounding yourself with like-minded writers and positive people. Find this group to build a more successful career.
Monday Morning Jumpstart: Your Story
August 19, 2024 (05:23:26 am)
In today’s Monday Morning Jumpstart, AWAI Chief Success Officer, Ted Capshaw, and Director of Training, Jade Trueblood help you define YOUR story … so you can keep moving forward with ease.
Monday Morning Jumpstart: Business is a Journey of Self
August 12, 2024 (04:13:58 am)
In today’s Monday Morning Jumpstart, AWAI Chief Success Officer, Ted Capshaw, and Director of Training, Jade Trueblood, talk about how self-improvement impacts all aspects of your life, including your writing business.
Monday Morning Jumpstart: Business and Personal Are One
August 05, 2024 (04:25:59 am)
In today’s Monday Morning Jumpstart, AWAI Chief Success Officer, Ted Capshaw, and Director of Training, Jade Trueblood, talk about the intersection of your business and personal life… and how unifying the two can MAXIMIZE your outcome in both areas.
Monday Morning Jumpstart: Redefining Self-Care
June 17, 2024 (04:34:43 am)
In today’s Monday Morning Jumpstart, AWAI Director of Training, Jade Trueblood, and special guest, Dr. Annette Annechild, show you it can also resolve writing blocks, increase productivity, and get you moving again when you stall or get stuck.
Monday Morning Jumpstart: Fear Before Beginning
June 10, 2024 (05:21:59 am)
In today’s Monday Morning Jumpstart, AWAI Director of Training, Jade Trueblood, and special guest, Dr. Annette Annechild show you where the fear comes from … and then helps you combat it.
Monday Morning Jumpstart: Maintaining Client Relationships
May 27, 2024 (05:16:59 am)
In today’s Monday Morning Jumpstart, AWAI Learning Chief, Pam Foster shares her number one tip on keeping client relationships thriving.
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