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How Writers Can Earn Up to $300 an Hour Telling Stories
September 18, 2024 (04:08:33 am)
Picture for a moment… You’re looking for a water filtration system for your kitchen. Just the right one. After all, they’re an expensive investment, often $500-plus. Some sit under the sink and need to be hooked up… Some sit on top of the counter but take up valuable space… Some filter certain things out, and others use a different type of filtration system to protect you against other contaminants. Because this is costly and will be used daily, you want to make the best choice. So, you do your research. You look at the features of each type of system. How it works. What it protects you from. Which doctor or professional endorses it. Eventually, you’ve narrowed your options down to two brands. But how do you decide?
A Hot New B2B Project You Should Know About
September 10, 2024 (04:15:11 am)
Recently, Lisa started to get questions from some copywriters in her B2B Writers International group about how to price a new kind of project they were being asked to take on. A couple were small projects that were easy to price. But a couple were much bigger in scope. It wasn’t until the third such request that she realized there might be something going on… a new trend in the market that spelled opportunity for B2B content writers.
A Hot New B2B Project You Should Know About
August 13, 2024 (04:14:17 am)
With all the existing and new opportunities in B2B, there’s never been a better time to be a B2B copywriter.
The 3 Advantages of Sales Enablement — The Easiest Client Pitch You’ll Ever Make
June 27, 2024 (04:13:59 am)
When you’re a sales enablement writer, you sell your services to a sales director, letting them know you can fill that gap for their sales team, allowing them to spend more time selling and giving them copy that increases their success rate. It’s an easy sell to convince a sales director you can do this. Which gives you an advantage when you’re trained in this specialty and marketing your services. In fact, having sales enablement skills gives you three advantages.
Turning Motion into ACTION Fuels Your Writing Business Success
May 13, 2021 (08:00:48 am)
You’re working on building your business every day… but are you just in motion, or are you taking ACTION? If you’re not taking these steps, you may not be making the progress you could be.
Get More Copywriting Done More Quickly by Stopping This Bad Habit
March 04, 2021 (08:00:48 am)
There’s a lie we all tell ourselves that is severely hampering our ability to get our work done. In an eight-hour day, it can suck up as much as 2 hours and 15 minutes. If you want to get more copywriting done more quickly, you need to stop this bad habit right now.
Make Time Smart Decisions to Achieve B2B Writing Success
February 18, 2021 (08:00:47 am)
Admit it: you identify with the 80% of adults with too much to do and not enough time to do it. You don’t have to live this way ─ make time smart decisions to achieve B2B writing success.
Use a 2-Week Process to Achieve Freelance Copywriting Success
January 28, 2021 (08:00:46 am)
You’ve set your business goals. You’ve planned your first quarter activities. But you’re already off track… Use this two-week process to get and keep yourself on track to freelance copywriting success.
How to Get That Coveted Conversational Tone in Your Writing
January 20, 2021 (03:00:54 pm)
You’ve heard of the ugly first draft… which you never want to turn in to a client. Especially if the sentences are formal, stilted, and (yawn)… Boorrrinng. Here’s how to make sure you get the coveted conversational tone.
6 Dos and Don’ts to Project Confidence to Your Clients
January 24, 2018 (02:15:16 pm)
In a freelance business, you’ll work with clients you’ve never met in person. Here’s how to project confidence to your clients over the phone or email.