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Your Smartest Career Move in B2B Copywriting
By Pam Foster
November 28, 2012 (06:28:25 am)

Pam Foster explains just a few of the many reasons why combining a B2B focus with a specific niche for your copywriting can mean lots of clients and big bucks.

The "Hidden" Component for Killer Sales Letters
By Will Newman
November 12, 2012 (06:41:02 am)

What is the big Idea? And how do you find one? Will Newman is here to help you make your copy better than ever.

Four Reasons Why You NEED a Mastermind Group
By Rae Robinson
September 24, 2012 (06:16:46 am)

Rae Robinson has four reasons why a mastermind group will help accelerate your successful copywriting career.

The Key to Every Copywriter’s Success
By Alexander Green
September 17, 2012 (06:21:43 am)

As a writer, one of the most important things you can do to improve is the exact opposite: read. Alexander Green gives you some ideas for reading that will help make you a stronger copywriter.

The Magic of False Logic
By Bob Bly
August 13, 2012 (06:31:01 am)

Bob Bly details one of the strongest copywriting tricks a writer can use to win over their prospects.

16 Ways to Turn Writing "Dead Time" into Productive Time...
By John Wood
June 18, 2012 (06:11:46 am)

John Wood wants to keep you move your career forward by maximizing the way you use your "dead time".

The 6 Key Differences Between Business-to-Business and Consumer Marketing
By Bob Bly
June 07, 2012 (10:29:38 am)

Bob Bly explains some major differences between consumer and corporate buyers, and why your sales message needs to be tailored to these differences.

When You Absolutely, Need to Capture Your Prospect’s Attention
By Will Newman
March 19, 2012 (06:16:42 am)

Will Newman explains the simple reason why your promise is so crucial to capturing your prospect’s attention.

Keep It Simple For the Biggest Punch
By Will Newman
February 13, 2012 (07:30:14 am)

Will Newman shares a simple tool that will tell you how readable your writing is, to ensure your copywriting succeeds.

Finding ROI in the Most Buzzed About Social Media Site
By Brian E. Whitaker
January 13, 2012 (06:46:30 am)

Brian E. Whitaker reveals a social media site perfect for finding prospective B2B clients.

Skyrocket Response by Eliminating Your Prospect's Risk
By John Wood
December 22, 2011 (06:25:01 am)

John Wood explains the classic technique of "risk reversal", taking on the risk of your reader to increase sales.

How to Write Stronger, More Effective Bullets That Your Clients and Readers Will Love
By John Wood
December 19, 2011 (06:29:57 am)

Have you ever written an ineffective, lacklustre bullet? Whether you use them in an email, website, or online sales page, the quality of your bullets can play a major role in whether or not a reader makes it to the end of your copy.

Talkin' Story
By Joe Sugarman
October 24, 2011 (05:55:57 am)

Joe Sugarman shares a surefire way to connect with your prospects quickly.

The Best Fonts to Use in Print, Online, and Email
By John Wood
October 06, 2011 (06:19:57 am)

John Wood shares which fonts get the best results in your copy.

3 Steps to an “Unfair Advantage” as an Online Copywriter
By Brian Clark
August 22, 2011 (05:28:31 am)

Brian Clark discusses how online copywriters can use three things to give them an advantage in their freelance business.

5 Modern Myths of B2B Marketing
By Bob Bly
August 15, 2011 (05:38:53 am)

Bob Bly discusses five common myths of b2b marketing, why they are myths, and what they mean for your business.

So You Want to Be a Freelance Speechwriter …
By Colin Moorhouse
August 08, 2011 (05:20:37 am)

Colin Moorhouse shares the pros and cons of being a freelance speechwriter.

Fear and Greed: Two Overrated Emotions - How to Become a Smarter and More Powerful Copywriter
By Michael Masterson
July 11, 2011 (05:47:51 am)

Michael Masterson tells you to break one of the oldest “rules” of copywriting… and shows you what to do instead.

Let THEM Say It For You – They Can Do a Better Job
June 20, 2011 (11:03:22 am)

Dan Kennedy shares the power of a testimonial – and how to let your clients do the work for you.

How to Find Your Niche in the B2B Market
By Steve Slaunwhite
April 11, 2011 (05:27:53 am)

Steve Slaunwhite reveals a step-by-step check list on how to find a niche market in the B2B sector that is just right for you.