Bootcamp 2026 Speaker Spotlight: Andy Crestodina
How to Drive AI Recommendations with Your Writing
Help Your Clients — and Yourself — Get Found, Cited, and Recommended by ChatGPT and Other AI Engines
It’s what every business wants help with:
When someone asks ChatGPT to recommend a business like your client's … what makes it recommend THEM?
Think about how BIG a question that is.
More people are turning to AI tools to research products, compare services, and find businesses they can trust.
It’s the “new Google.”
Instead of scrolling through a list of search results, they're getting direct answers … often with specific companies and brands recommended by name.
Imagine being the writer who knows how to help a business become one of those recommendations!
And here's where Andy Crestodina comes in.
Andy's spent 25 years helping businesses get found online.
Now he's testing what it takes to get found by AI.
And some of what he's discovering could open up an entirely new service for writers.
In this eye-opening session, you'll discover:
- What influences which businesses AI recommends … and what Andy's research and testing reveal about how companies get found, cited, and mentioned in AI-generated answers.
- How to make your clients more visible to AI search engines … through content that helps establish their expertise, credibility, and relevance.
- What writers can do to help clients become more “recommendable” … and how to put these insights to work in the content and messaging you create.
- How to apply these same strategies to YOUR writing business … so prospective clients have a better chance of discovering you when they're looking for writing help!
Imagine adding AI visibility to the services you offer clients …
And becoming the writer they turn to when they want their business recommended by AI!
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