Monday Morning Jumpstart:
SWOT for A Thriving Writing Business

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As a writer, you’re also a businessperson – whether you realize it or not! Doing a SWOT analysis at regular intervals will help you identify your writing business strengths, weaknesses, and most importantly – opportunities.

In today’s Monday Morning Jumpstart session, Ted Capshaw and AWAI Director of Training, Jade Trueblood introduce the concept of SWOT for writers.

You’ll learn how to analyze your:

  • Strengths
  • Weaknesses
  • Opportunities
  • Threats

And record everything in one place, so you can come back and compare your results the next time.

Join us every Monday Morning for a boost of writing motivation, plus tips and strategies to make sure you're staying on track and moving towards your goals all year.

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Average: 5.0
Published: August 8, 2022

3 Responses to “Monday Morning Jumpstart: SWOT for A Thriving Writing Business”

  1. Is he saying Hooka? Booka? Something he said they discussed last week.

    Guest (Gary)

  2. Good stuff. I came up with a variation a while back that asks 4 questions:

    What's working?
    What's NOT working?
    What's missing?
    What's next?

    Sean McCool

  3. Somedays I just want to take a day off but I know writing is important. I have been applying for work and don't have a business yet. Puts me square into the middle of another dilemma!! Being professional is very important to me so NOT having a business set up preys heavily on me.


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