April 2009

AWAI Writing Challenge Winning Entry: Copywriter Slays Fire-Breathing Dragon

AWAI Member Laurie Cauthen explains how she used the persuasion skills she’s learned from AWAI to accomplish something important to her.

From “I Can’t” to “I Can!” – 5 Easy Ways to Gain Confidence As an Aspiring Copywriter

No doubt, starting out as a copywriter can be downright frightening. The good news is, you can calm these fears down, and become a competent, confident copywriter in no time flat. Just follow one (or more!) of these five confidence boosters.

Four Secrets From the Self-Promo Sales Letter That Earned Me $64,000

Professional copywriter Pete Savage shares some self-promotion writing secrets, taken from a direct-mail self-promotion package that brought in $64,000 in new business for him in just 12 months.

Work As a Freelance Copywriter in Your Spare Time Or As a Full-Time Career

Learn what to expect if you decide to pursue freelance copywriting in your spare time or as a full-time career.