Meet AWAI-Trained Writer:

Professional Background:

Hi! I’m Judy Keys, a copywriter specializing in B2B. I have 25+ years of experience in information technology (business analysis, project management, systems testing, and technical writing). Armed with multiple AWAI certifications in B2B writing, sales enablement, digital copywriting, social media strategy, lead generation, etc., I bring a fresh perspective to content creation by drawing from my deep industry knowledge and certification expertise. My focus is on delivering tailored copy for the Tech, SaaS, and Health & Wellness sectors. I help clients take complex ideas and turn them into messages that are not only clear but also engaging and relatable. By focusing on your unique brand voice, I ensure your content resonates with your audience and builds meaningful connections. Whether it's content strategy or specialized copywriting, I’m dedicated to creating work that not only builds trust but also inspires action and drives real results.