Meet AWAI-Trained Writer:
Todd Race
| Location: | Toronto, ON, Canada |
| Professions: | Copywriter, Researcher, SEO Expert |
| Specialties: | Financial |
| Website: | http:/www.toddracecoywriting.com |
Todd Race has completed the following verification and training to the satisfaction of AWAI’s Board of Advisors, with expertise in:
Todd Race is AWAI Verified™. The AWAI Verified™ seal indicates that a copywriter has …
- Studied AWAI’s world-class The Accelerated Program for Six-Figure Copywriting, which covers the fundamentals of persuasive direct-response copy.
- Passed AWAI’s robust test and demonstrated an understanding of copywriting principles and best practices.
Todd Race has earned the AWAI Verified™ Editorial and Content Marketing Copywriter Badge. The AWAI Verified™ Editorial and Content Marketing Copywriter Badge indicates that a copywriter has learned to write “news” stories that quietly promote client products, help with search rankings, and serve as an informational “landing page” when readers click from such ad platforms as Facebook, Google, and other ad networks.
Todd Race has earned the AWAI Verified™ SEO Copywriter Badge. The AWAI Verified™ SEO Copywriter Badge indicates that a copywriter has learned to write copy that helps their client reach to the top of search results by placing the right words and phrases in the right parts of content pieces and web pages.
Professional Background:
Todd specializes in financial copywriting that supports credit unions and financial advisors involved in socially responsible investment (SRI).
Todd uses his fifteen years of writing in the financial services industry in Canada to help make the case for SRI and Envisonmental, social, and corporate governance investment strategy.
Todd also enjoys writing about issues related to:
*Financial literacy
*B Corps (Benefit Corporations)
*Impact investing
*Shareholder advocacy
But his interests don't end there. Todd likes to research new topics, write blog posts, generate email newsletters and optimize website SEO.
