Meet AWAI-Trained Writer:
Joseph Melchiorre
| Location: | Norridge, IL |
| Professions: | Copywriter, Researcher, Resume Writer |
| Specialties: | B-to-B, Web/Internet |
Professional Background:
Specialize in writing ads, emails and landing pages. For Business to Business companies in the quality training, food safety and employee education space.
Deep knowledge of quality standards especially for food companies under or looking to be certified under the GFSI (global food safety initiative) standards. ISO TL900 certified auditor at Motorola, lead for British Retail Consortium certification.
Formally trained in copy writing for the Business to Business sales cycle. Understand how lead generation and follow up works. Have used it personally to build an education service I currently run.
Over 15 years of combined experience in writing technical, sales, career documents. Use Flesh-Kincaid to condense, simplify writing. Know how work with stakeholders to isolate problems, find solutions.
Have supported businesses that I currently run (career services-music instruction) with: email follow up, newsletters, white papers, a book, ads and training materials.
