Meet AWAI-Trained Writer:

Professional Background:

I am an engineer with 20 years of experience in various industries, including metals and mining, process equipment, automation, telecom, biotech and manufacturing. You can look me up on LinkedIn if you want to see all the details – but suffice it to say that I can translate technical boring specs into simple interesting copy your customers will appreciate, understand and relate to.

For all of those years spent in the industry, I was constantly interacting, talking, writing emails, business proposals, wining and dining, and getting plenty of face time with those customers you are trying to reach out to. In fact, I was maybe even one of YOUR customers back then at some point... This gives me a unique vantage point from which to craft copy that will grab your customer's attention and trigger the action we are hoping for, be it to click to another page, to contact you for more info, or of course, to buy your products and services!