“Communicate. Connect. Convert.”

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Services:
Content Marketing, Web Copywriting, SEO, Landing Pages, Direct Mail, Email Marketing, Sales Collateral

Specialties:
Insurance, Financial Services, HR Services, Health and Wellness, Self-help, Business Opportunities, Business to Business

Clients Served:
MBI's Postal Commemorative Society, Puritan Life, Surgical Weight Management Solutions, GuideStone Financial Resources, Belmont University, Frontier Marketing, The Baptist Standard, Stogner Insurance, Shadwell's Computer Services, PointHR, John Fry Insurance, Mentors of Freedom

Fees:
Please call to request a quote.

Payment Schedule:
½ of payment to start; balance on delivery of draft.

Lead Time:
Depends on the scope of the project and my schedule. Average is 2 weeks, but rush jobs are available.

Samples:

• Direct Response Sales Letter, Uncirculated Coin Mint Sets
• Integrated Marketing Campaign, Insurance Fall Re-enrollment
• Article, Worksite Wellness
• B2B Sales Letter, Property and Casualty Insurance

Background:

• BA Engish/Psychology
  Belmont University, Nashville, TN
• Graduate Certificate in Marketing
  SMU, Dallas, TX
• Certification in SEO Copywriting
  SuccessWorks' SEO Copywriting Program
  http://www.seocopywriting.com

Throughout my 25-plus years as a professional writer, I've written for magazines and newspapers, in a PR department and a corporate marketing department, and as a freelance copywriter for businesses and nonprofits.

I have experience managing complex projects from conception to completion, so I understand what you need from a copywriter. I'll deliver powerful sales-oriented copy that gets results on time, every time.

Awards:

Who’s Who Among Female Leaders and Professionals

Honorable Mention. 2009-2010 Wilmer C. Fields Award Competition. Public Relations and Development Division. 2009 Property & Casualty Marketing Campaign.

First place, 2008 Wilmer C. Fields Award Competition. Promotion and Advertising: Direct Mail – Single, Design Division. Think Inside the Box Campaign

Testimonials:

Exceeds expectations.

Kathryn is an excellent copywriter and it was a pleasure working with her.  Not only did the copy exceed my expectations (considering she was working on types of products that she was not familiar with) but Kathryn provided the copy before my expected deadlines.  I believe Kathryn is one of the best as she is easy to contact, goes above and beyond expectations with both the quality of work and the timeliness of that work.  I look forward to working with her again in the future. 

Alison Fields
MBI, Inc. — PCS Division

Professional, prompt and willing to work.

When you work with Kathryn, you‘ll understand why she‘s in demand. She is very professional, prompt and willing to work. She did a great job of ensuring her copy met our goal of conversion and sales. 

Todd Tyler
Frontier Marketing

Content and collateral to support your sales team.

The email copy and  report Kathryn developed for us are excellent communication pieces to prospects. We can send them as a way of demonstrating GS educational tools AND keep a warm touch as we build value and relationship.  And Outstanding! Thank you, Kathryn, for your work and efforts to make this a great product for our prospective customer, which enhances the sales experience. 

Donna Lively
Marketing Director, GuideStone Financial Resources

The best writing you can get.

Kathryn did a sales letter project for me to promote my CD series “Stories for Joshua” to educate children about the stories in the Bible. I have had several people work on this for me, but Kathryn’s letter was by far the best I have received. I highly recommend her work. 

Duke Clarke
 www.DukeClarke.com

Contact me or request a quote:

To learn more, visit www.KathrynAragon.com. Or contact me directly: katie@kathrynaragon.com or 469-831-8230.