Meet AWAI-Trained Writer:
Karen Callahan
| Location: | Washington, DC |
Professional Background:
Rainmaker, marketing strategist, and copywriter, Karen has brought billions in profit to American Express during her tenure there as Regional Vice President. Karen acquired some of the world’s most profitable clients for American Express — and oversaw the highly-profitable marketing campaigns launched for these clients.
Case in point: Karen’s acquisition and development of the U.S. Federal Government Agency account for the American Express’ portfolio has continued to deliver over $1.2 billion annually and continues to grow every year even some 13 years later.
Some of her clients include Marriott, Loew's Hotels, AOL, Escada, Tiffany, Coach, T.J. Maxx, The New York Yankees, Smith & Wollensky, NYC & Company, Coach, Gucci, LVMH, The Boston Convention and Visitors Bureau.
Today Karen offers her unique skill set of billion-dollar copywriting, “big picture” strategic planning, client acquisition and retention talents to aggressive, forward-thinking companies, agencies, and organizations.
