You’re about to join an elite group of copywriters who write for the greater good — and also make money while doing it.
The Cause Marketing industry is a billion dollar business with an insane demand for quality copy, yet skilled copywriters for this niche are few and far between. Once you finish this program, you’ll be one of the few writing professionals in the world who thoroughly understands cause marketing. You’ll also have access to a whole new world of exciting and inspiring clients.
Copywriting for a Cause: How to Profit as a Writer and Make a Difference in the World explains exactly what you need to know about writing for the cause marketing industry. You’ll discover what types of campaigns are out there, how writing needs vary based on project type, and where to find clients clamoring for your specialized skills.
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Training Guides
What Makes a Successful Cause Marketing Campaign
How to Write Emails for Cause Marketing Campaigns
How to Write Web Copy for Cause Marketing Campaigns
How to Use Social Media to Promote Cause Marketing Campaigns
How to Optimize a Cause Marketing Campaign with SEO Techniques
Additional Materials
Glossary for Cause Marketing Program
How to Market Your Expertise and Find Clients