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4 Moneymaking Trends in B2B Copywriting
October 24, 2024 (04:06:16 am)
Steve Slaunwhite explains the current trends in business-to-business (B2B) copywriting and the opportunities they represent for you.
25 Lessons I Learned from 25 Years of Freelancing
October 22, 2024 (03:24:50 am)
Steve Slaunwhite shares 25 lessons he’s learned as a freelance writer, so you can use them to gain speed and ease.
No B2B Writing Portfolio? No Problem! Here’s How to Build One, Even if You Haven’t Written for a “Real” Client Yet
August 14, 2024 (04:21:58 am)
Steve Slaunwhite shares the “dream” portfolio, based on the most common writing samples B2B clients request when interviewing a freelance writer.
Write a Sample of This Short-Copy B2B Project… And You Could Earn $200
March 16, 2023 (04:05:33 am)
Practice is a good way to improve as a B2B copywriter. Follow the project details to do this practice exercise, using tips about this B2B short-copy gig.
5 Sales Copy Editing Tips That Can Double Conversions
June 10, 2021 (08:00:22 am)
Even when you’ve written the best sales copy you can, there are ways you can make it better. In fact, here are five sales copy editing techniques I’ve learned that can double conversions.
The Tao of Writing Email Subject Lines
May 27, 2021 (08:00:07 am)
Why aren't your email subject lines working? Steve Slaunwhite has eight questions you can ask yourself to find your own way to great subject lines.
Choosing the Wrong Pain Point Will Sink Your Copy
April 29, 2021 (08:00:46 am)
You can write the best copy in the world, but if it isn’t pointed at the right pain point, it will go wide of its mark. Identify if you have the right pain point by looking at these three characteristics.
Working with Small Businesses as a B2B Copywriter
August 02, 2018 (06:24:40 am)
Small businesses are often overlooked as potential clients for B2B copywriters, but working with this market can be profitable as well as satisfying.
When Should You Charge for B2B Copywriting Revisions?
June 14, 2018 (02:24:10 pm)
When a client wants revisions to your copywriting project, you might be justified in asking for more money. Here’s how to have that difficult conversation.
Should You Hire a Virtual Assistant for Your Copywriting Business?
May 31, 2018 (06:01:24 am)
At a certain point, hiring a Virtual Assistant for your B2B copywriting business makes sense. Find out when you should, what to look for, and where to find one.
Copywriting Makeovers: Tips and Tricks
May 24, 2018 (02:15:31 pm)
Copywriting makeovers or rewrites can be lucrative projects. But it’s easy for them to go terribly wrong. Here’s how to avoid potential problems.
How to Pitch Articles to B2B Trade Publications
May 17, 2018 (06:08:28 am)
Getting articles published in B2B trade publications raises your profile as an expert clients want to hire. Here’s how to pitch ideas so editors say yes.
Writing Radio Commercials for Fun and Money (Part 1)
April 12, 2018 (06:20:50 am)
Writing radio commercials for B2B companies can be fun and lucrative. Here’s how you can find those gigs.
How to Get on Retainer with Copywriting Clients
January 11, 2018 (06:30:44 am)
When you get on retainer with your copywriting clients, you have a steady income as a freelancer. Here’s how to set them up to benefit you and your client.
How to Write Effective B2B Headlines
December 14, 2017 (06:37:36 am)
When you write effective B2B headlines, your copy gets read. Here are easy ways to make any B2B headline stronger.
A Simple Way to Prospect with Cold Calls
December 07, 2017 (02:23:32 pm)
Even the most introverted freelance copywriter can easily prospect with cold calls by using this simple method.
5 B2B Copywriting Tips from the Experts
November 30, 2017 (07:04:28 am)
Regardless of where you are in your copywriting journey, these five B2B copywriting tips will help you reach your goals faster.
When to Use B2B Long Form Copy
November 16, 2017 (07:03:55 am)
While much of B2B copywriting involves short copy, there are times you’ll want to use B2B long form copy. Here are seven examples.
How to Create a B2B Buyer Persona and Write More Engaging Copy
November 13, 2017 (06:10:22 am)
Creating a B2B buyer persona helps you target your message to customers. B2B copywriting expert Steve Slaunwhite shows you how to do it.
How to Change Your Copywriting Niche
September 28, 2017 (06:47:57 am)
Do you want to change your current copywriting niche? It’s easier than you think — just follow these simple steps.
