Your Surest Path to
Copywriting Success
… by Far!

Hi Reader,

If you’ve been with AWAI any length of time…

Or you’re serious about becoming an “A-level” copywriter…

You’ve no doubt heard about Circle of Success.

Circle of Success is AWAI’s most comprehensive training — by far.

It’s for people, like you, who have made up their minds about becoming a professional copywriter…

And want the kind of personalized, mentored learning that can have a massive impact on your success…

As well as catapult you to the upper echelons of the copywriting world faster than you ever thought possible.

Circle of Success puts you at the epicenter of the direct-response world…

Connecting you with professional writers and marketers whose mission is to champion your success at every level.

It’s a special partnership through which you’ll be guided and assisted starting on Day 1:

• We’ll connect with you personally and help kick-start your journey so you know how to get the most out of every Circle benefit — from mentorship to community to curriculum…
• We’ll meet with you via Zoom to create a personalized learning plan tailored to your interests and niche — and help keep you accountable and on track…
• We’ll introduce you to top AWAI mentors, copy chiefs, and expert instructors — people you can lean on whenever you need support or direction…
• We’ll help you develop your writing skills fast — with opportunities to receive feedback and guidance from working pros on real assignments…
• We’ll pair you with marketers, coaches, and experienced writers who can help shape your growth…
• We’ll give you the chance to work alongside a de facto copy chief — someone who can guide your work just like they would inside a top marketing department…
• We’ll invite you to members-only sessions where you’ll meet prospective clients and collaborate with some of the most successful names in the business…
• And when you’re ready, we’ll help you connect directly with the clients you want to work with — and make sure you’re fully prepared to impress.

Being a Circle of Success member is like having a massive professional support system by your side 24/7 — from the time you start as a writer… to well into your career.

As you can imagine, the impact this level of access and personalized learning has had on its members is undeniable.

Steve Coombes, who credits learning copywriting for his two decades of business success, called joining Circle of Success his “make or break” moment:

Julie Hassett said…

Elizabeth Blessing, after the access that membership gave her led her to the highest echelon of the copywriting world, told us this:

Jen Adams was already writing when she joined…

There’s also Dave Sharpe — who landed a massive web-writing job for a global client and said, very simply…

DISCLAIMER: All results mentioned are real but do not claim to represent typical results. Any success depends on many variables that are unique to each individual, including commitment and effort. Testimonial results are meant to demonstrate what the most dedicated students have done and should not be considered average. AWAI.com makes no guarantee of any financial gain from the use of its products.

Those are just a few of the many hundreds of writers who saw their fortunes change for the better after joining Circle of Success.

And because of the SPEED with which you’ll be mastering marketable skills…

Many Circle of Success members have told us they started generating income as writers… as they were learning!

Like what happened for Circle members Rebekah Mays, Tina Matras, Shawn Maus, Chris Allsop…

Who told us they landed assignments with fees ranging from $2,000 to $10,000…

Derek Coleman, who had been a Circle of Success member for only a few months, messaged us to say…

There are countless stories like these in the Circle of Success community.

People of all ages, from all backgrounds…

Teachers, homemakers, cubicle workers, truck drivers, lawyers, dentists, physical therapists, financial planners, clergy members, company executives, middle managers, and more…

People like you who love to write and want a level of freedom and independence the typical 9-to-5 job can’t deliver. 

But none of their stories embody the life-altering potential of Circle of Success better than the meteoric rise of Jon Stoltzfus.

From Rocket Scientist…
to A-Level Copywriter

At first glance, Jon would seem as far removed from copywriting as anyone could be.

He spent years as an aerospace engineer contractor, which meant long hours, constant stress, always wondering if the next layoff was just around the corner.

But he’d always had two passions: writing and investing.

So when he discovered it was copywriters who wrote those financial sales letters he’d get in the mail and online, he did some research… and found that many of them had a connection to AWAI.

He was determined to join them.

The idea of choosing his own hours, working from anywhere, and getting to write about finance and investing was too good to pass up.

But Jon knew from his engineering years that to be ultra-successful, he’d have to immerse himself completely.

He wanted the advanced secrets… the Big Ideas behind great sales letters… professional feedback on his work.

He wanted to know there was always someone he could call with a question… to meet the industry’s influencers — and, more importantly, to have them get to know him.

In short, he wanted a partnership in learning and career building.

So Jon did what so many of our most successful members do.

He joined Circle of Success.

Immediately, he had access to everything:

More than $60,000 in professional self-paced training…

A team of mentors…

Exclusive access to live events…

And one-on-one support to build a path made just for him.

We helped him identify the right niche… introduced him to the top people in the investment publishing industry… reviewed his copy…

And when it was ready, made sure the right people saw it.

That’s when things took off.

Today, Jon is an A-level copywriter and marketing leader with million-dollar controls under his belt, running both copy and marketing teams for his clients.

He says he earned more as a writer in his first two years than he ever did as an engineer…

Thanks in large part to the resources and connections he gained through Circle of Success.

But most importantly, he’s finally living life on his terms.

Able to spend more time with family — and no longer having to worry whether his government contract will be renewed.

Jon’s story is a perfect illustration of why joining Circle of Success is such a life-altering move for so many people.

So too is the fast success Elizabeth, Steve, Dave, Julie, Jen, Derek, and so many other real members have had after deciding to step up to this elite level.

Now…

If you’re serious about a high-level career in copywriting…

And you think you’re ready…

Today is your very rare opportunity to join this exclusive group.

I say “rare” because we accept only a small group of new members whenever we open the doors.

One reason, of course, is the time we spend with you… teaching you the skills, guiding you, reviewing and giving you feedback on copy, making sure we’re accessible and here for you when you need us.

But another reason is that we prefer that Circle of Success be a small group of aspiring professionals we can get to know by name…

Writers who are serious… eager to learn, grow, and thrive…

People who aren’t afraid to ask questions and bring their ideas to our live events…

And who won’t hesitate to reach out to fellow members… experts… mentors — or even to Rebecca or me — when they’re stuck and need a push.

That’s the kind of energy you’ll find in this group...

Once you’re a part of it… there’s nothing we won’t do to help you succeed.

And frankly, your timing couldn’t be better.

LAST CHANCE… to Claim a Full Year of Spending Credits… Along With Our Most Generous Terms Ever

Because of some changes we’re making to the Circle of Success pricing, payment terms, and invitation process…

As well as new benefits we’ll be announcing in the weeks ahead…

This is your LAST OPPORTUNITY to lock in lifetime membership at today’s one-time lowest price…

And never have to pay any other fees for as long as you’re a member.

But that’s not all…

This is also the FINAL time we’re offering our long-standing “spending credit” discount…

Where you’re entitled to apply every last dollar you’ve spent with AWAI over the last 12 months to the price of Circle membership…

And if you’re worried that joining under today’s terms means you’ll miss out on what’s ahead…

Don’t be!

Every new benefit we add to the revamped Circle of Success will be yours, too… for life.

I’ll have more details on the terms of this “last chance” deal just ahead…

Including a way to start enjoying some of the most popular and career-boosting Circle benefits IMMEDIATELY… with no risk to you whatsoever.

Success accelerators like these:

• Scheduling and getting on your Career Action Plan call with your mentor…
• Having your personalized learning and business-building path mapped out…
• As well as gaining full and immediate access to our entire self-paced training program library, with over 100 writing and business-building resources you can start accessing right away…

All accessible TODAY, while our Member Success Team adds up all the credits and discounts you’re owed… and prepares your no-obligation proposal with your lowest possible price.

But before I tell you more about today’s “last chance” terms…

Let me share with you some of the main benefits of Circle membership…

And what’s waiting for you the moment you join.

Everyone’s Circle of Success journey is highly personal…

Built around your interests and the kind of writer’s life you want to create.

But for nearly every member, it begins with the benefit they cherish the most:

Free Lifetime Access to
EVERY Resource AWAI Offers

Over the past nearly 30 years, AWAI has amassed the largest and most comprehensive learning library for copywriters on planet Earth.

Over 100 self-paced training programs, interactive courses, business-building guides, templates, books, and more…

All of which, if you were to buy them separately, would cost you in excess of $60,000.

As a Circle of Success member — you’re entitled to all of it.

I’m talking about the complete library of AWAI-published writing and career-building products — everything from our advanced Masters Vault… to our niche specialty writing programs… to our getting-clients resources… and everything in between…

You get every self-paced training resource from AWAI we offer now — and every one we add in the future…

And your access is for life.

Members appreciate this unlimited access because it means you’ll never be without the tools you need to succeed as a writer.

Circle member Julia Borgini says having access to everything “gives her options” when her clients ask for a project type she might not have written yet…

Christina Gillick told us…

Now…

There are far, far too many programs to describe for you in this invitation.

But if you’d like to see a partial listing of all the self-paced writing and business-building resources you’ll be entitled to, click here and a separate window will pop up.

And as a practical matter, there are some resources we regret cannot be included with Circle of Success…

They include such “limited participation” offerings as admission to live learning events such as AWAI certification trainings… any programs that offer personal coaching, personal mentoring, copy review, or the AWAI Verified™ designation… as well as resources owned wholly or in part by our strategic partners.

But, as a Circle of Success member, you will receive priority access to these high-level, limited-participation learning events via early “first right of acceptance” invitations.

Of course, “access to everything” is just one of the many, many benefits of Circle membership.

There’s also this:

— Free Pass to Bootcamp —
The Copywriters’ Event of the Year

If you’re serious about copywriting, you need to experience AWAI’s annual Copywriting Bootcamp.

Without question, it’s the virtual event of the year for copywriters and marketers alike.

Copywriters love it because it’s a chance to learn the latest tips and writing techniques from the best in the business and network with industry insiders who can transform your career in a single conversation.

And marketers come because they’ve learned over the years it’s a place to land their next superstar writer.

It’s an event you won’t soon forget.

Each year, Bootcamp is jam-packed with dozens of expert presentations, where you discover specific writing tips… the latest on what’s working in today’s market… big-picture insights… new ways to win and work with the clients of your dreams — and more…

All from a “who’s who” of the industry’s top copywriters and marketers...

Folks who have attended over the years (and you can “revisit” with unlimited access to our archive of Bootcamp presentations):

• Rand Fishkin
• Bob Bly
• Richard Armstrong
• Dan Kennedy
• Ann Handley
• Steve Slaunwhite
• Bill Bonner
• Henry Bingaman
• Yanik Silver
• Nick Usborne
• Carline Anglade-Cole
• Ilise Benun
• John Forde
• Jen Stevens
• Brian Clark
• Mike Palmer
• Richard Viguerie
• Andrew Davis
• Terri Trespicio
• Jon Morrow
• Alexander Green
• Ryan Levesque
• Ryan Deiss
• Mark Ford
• Jason Fladlien
• Gordon Graham
• Ed Gandia
• Ben Settle
• Michael Katz
• Heather Lloyd-Martin
• Aaron DeHoog
• Brian Kurtz
• Marcella Allison
• Jedd Canty
• Marcia Yudkin
• Patrick Bove
• John Carlton
• Joe Vitale
• Jay Abraham
• Sean McCool
• Donna Baier Stein
• David Deutsch

And these are just some of the superstars who have attended and spoken at AWAI Bootcamps over the years.

Regular AWAI members pay upward of $2,000 to attend our three-day Live Virtual Bootcamp each year…

But as a Circle of Success member you get to attend any and all of them… at zero charge.

Of course, Circle of Success is FAR MORE than unlimited lifetime access to our entire self-paced training library and free Bootcamp experiences…

Even though those two perks alone add up to more than $70,000… just over the first five years of your membership.

By far the BIGGEST and most enduring benefit is the personal attention and in-depth, customized training you get…

Including an entire team of personal mentors and coaches standing by to help you at every stage of your career…

From learning the skills you’ll need to succeed in your selected niche…

To landing your first client…

To project help when you need it…

To helping you grow your business once you’re a working copywriter…

And more.

Let me walk you through just a few of those benefits…

Starting with the series of meetings we’ll have together that ensures your new writing career is laser focused on getting you to where you want to be as a writer…

From Day 1.

First, We’ll Get to Know You… and
Map Out Your Personalized Plan

With so much opportunity and so many paths copywriters can follow these days…

One of the biggest challenges for new writers is finding that best “first path” to take.

One that meets you where you are — and takes into account your interests, your experiences, your income goals, the lifestyle you’re looking for… and more.

That’s where the personalized, “take you by the hand” aspects of Circle membership is worth its weight in gold.

It starts with your first call from a member of our Senior Guidance Team.

They’ll walk you through your Circle of Success Member Page — showing you how to reach every program and resource you’re now entitled to…

And introduce you to your Concierge Team, your direct line whenever you have a question or need a hand.

But it doesn’t stop there.

Your LIVE Career Action Plan Call

Next, you’ll be invited to schedule your Career Action Plan (CAP) call…

The first of your one-on-one “career focus” conversations, with Barb Hume or Eric Schlosser of our Senior Guidance Team.

This is where we really get to know you — your interests, your experience, your strengths, your goals.

We’ll talk through where the best opportunities are right now…

Which niches fit your interests…

Where you can best leverage the knowledge and experience you already have…

And where you’re most likely to get paid fastest.

Then, together, we map it out — a written Career Action Plan built specifically for you…

Where we zero in on the ONE skill and project you can learn fast, so you can be up and running as a paid writer in your niche quickly.

And from there, we’ll map a flexible path for what comes next…

The skills you’ll layer on as you grow…

So you can see the road ahead, even as we adjust it together along the way.

No more wondering what to do next…

Just a clear path, and the confidence that comes with it.

We’ll also explain how the coaching and mentoring process works for Circle of Success members.

Only Circle of Success members get personal mentors — at every stage of your career.

Think of them as partners in your success…

Real professionals you can reach out to anytime you’re stuck…

Unsure of your next step…

Wrestling with a particular piece of writing…

Or just have a question about the craft or the industry in general.

And because they’re with you for the long haul, what you lean on them for grows right along with you.

Early on, it might be choosing your first niche or getting feedback on your first assignment.

A little later, it’s how to approach your first paying client, or what to charge.

Further down the road, it might be a strategy for a big project… a second opinion on a tough headline… or an introduction to someone in your niche.

Your questions and needs change as you grow… and Circle of Success ensures your coach or mentor is there for all of it.

And just so we’re clear:

Circle of Success coaches and mentors aren’t “hired hands” trained up on the basics of copywriting.

Not by a long shot.

These are successful, working copywriters and marketers… like…

Those are just a few of the more than a dozen Circle of Success mentors covering every niche, specialty, and industry…

Pros who write every day… who know how to land and work with clients… who understand the niches you’ve chosen… who know the journey you’re on firsthand… and are committed to helping you succeed.

It’s almost impossible to put a value on this kind of lifetime, professional partnership.

And as you may already know…

Some writers pay upward of $5,000 a year to have a “success coach” like your Circle of Success mentor in your corner…

But as a lifetime Circle of Success member, you’ll have one standing by, ready to help… no matter what stage of your career you’re at.

With your plan set… your resources unlocked… and your mentors at your side…

It’s time to turn that vision you have for yourself as a successful “A-level” copywriter into reality.

Remember, every Circle of Success member’s path is personalized.

If you’re already writing — or you know what you want to write and for whom…

We meet you exactly where you are and help you build your skills from there.

But let’s assume you’re brand new to copywriting… and you want to start at the very beginning.

Here’s one “track” you and your mentor might land on:

Master the One Writing Project
Where You Learn All the Core Skills

In the world of direct response, the sales letter has always been king.

Master it, and you can write almost anything else — because every core persuasion skill lives inside it.

Not only that, but…

Sales letters just happen to be among the highest-paying copywriting projects…

With fees ranging from $5,000 all the way to $20,000 and more — with royalties added — depending on the niche!

So what better place for us to recommend you start your writing journey:

With an exclusive, instructor-led “deep dive” into the one writing project everything else you’ll write is built around.

Guiding you is Sandy Franks, a direct-response legend who spent nearly 30 years alongside the top writers at Agora, the largest direct mailer in the world.

Step-by-step, she and her expert guests walk you through the anatomy of a winning promotion:

• How “A-level” writers do their research and uncover the all-powerful “Big Idea” every promotion must be built on…
• How to craft a headline that grabs your reader and won’t let go…
• How to write a lead that makes a powerful promise and builds instant trust…
• How to stack proof so every claim lands and the reader keeps saying “yes”…
• And how to bring it all home with a close that gets the reader to act.

And every step of the way, you’re writing copy… working on real assignments… submitting them to our experts… and getting professional feedback that helps you improve your letter with every pass.

By the time you’re through, you’ll know what it takes to build a sales letter from scratch.

But we don’t stop there…

Next, We’ll Help You Master
EVERYTHING You Need to Take
the Next Step in Your Writing Career

With your writing foundation in place, your mentor will point you to exactly the right training for your next step…

The skill that fits your niche, your goals, and where you want to go.

Want to write for the health market? There’s focused training for that.

Financial? B2B? Email? Content? We can teach you all of it at a world-class level.

Ready to go deeper into research, Big Ideas, or the “collateral” that surrounds a promotion, like the lift emails, landing pages, advertorials, and video sales letters clients ask for constantly?

It’s all there, the moment you need it.

That’s the beauty of Circle of Success:

At every stage, your mentor will guide you to the one thing that moves you forward fastest and gets you paid sooner…

While allowing you to grow your skills, your offer, and your fees from there.

And nothing can accelerate that growth in terms of your speed, output, and income faster than the skill your mentor will recommend you learn…

Put the Full Power of AI to Work in Your Writing — and Your Income

While many writers are still scrambling to catch up with AI, AWAI has been at the forefront of it from the very start…

Testing the tools, pressure-testing what actually works for writers, and building real training around it long before most of the industry caught on.

The result is the most complete, up-to-the-minute AI training available to copywriters anywhere…

Training that covers every aspect of how a modern writer puts AI to work…

Starting with the everyday wins:

• Generating fresh ideas and angles…
• Researching and understanding your reader more deeply than ever…
• Turning a blank page into a working draft in minutes…
• And sharpening and editing your copy until it’s client-ready.

From there, you take AI as far as you want to go.

Use it to generate dozens of ad variations in minutes…

Create “bots” and agents that can automate your writing business and speed up project times…

Build complete, working (and billable!) websites and landing pages for yourself and your clients…

Add value by helping your client’s content get found by the AI search tools that we see quietly replacing Google…

Even create AI video, voiceovers, and the automation that lets a single writer deliver what used to take an entire team.

And it’s not just the writing.

Your mentor will point you to tools that show you how to land clients, by pinpointing the right prospects… personalizing your outreach… and keeping a steady flow of work in your pipeline.

There’s so much AI can do for writers…

Which is exactly why it pays to have a mentor in your corner…

Someone who can show you what’s possible…

Meet you at your skill level…

And guide you through the exact training that’ll move you forward fastest.

And all that writing you’ll do along the way?

Not only will it help you broaden your skills and give you more projects you can offer your future clients, but…

You’ll also be building up an impressive portfolio of work you can proudly and confidently show to any prospective client in the direct-response industry.

And here’s something else your mentor can arrange for you:

Get Paid to Write for Us As Much as $10K… With Your Mentor
Guiding You to the Finish Line!

As an AWAI member, you can write for us… and get paid for it!

And as a Circle member, you’ve got two HUGE advantages:

Unlimited access to ALL the training you’ll ever need…

And a mentor to help you make the most of it!

You can start small:

Write an article you think our audience would value… send it in… and if we publish it, you’ll get paid…

Anywhere from $100 to $500, depending on the article.

Or you can go big:

Browse the vast catalog of resources you’ll have access to as a Circle member — more than 100 of them…

Find a course or program you’d love to write a sales letter for… and pitch us the idea following our published guidelines.

If we love it, we’ll give you the green light…

And you and your mentor can go to work on the sales promotion together!

Land it, and you’re looking at a writing project that can pay as much as $10,000.

And you wouldn’t be the first member to land a substantial “first paycheck” as a writer directly from AWAI.

Rebekah Mays…

Steve Maurer…

Jeff Hoffberg…

Julie Hassett…

Christina Gillick…

Pat McCord…

They’re just some of the writers who have launched their writing careers via the AWAI $10K Challenge.

We’ll Help You Build — and Grow — Your Writing Business

Learning to write strong, persuasive copy is one thing…

Starting a successful writing business and landing clients is another.

That’s why a big part of your Circle of Success membership is spent on building your writing business…

It starts with you and your mentor getting together to talk about what we call your “Signature Service”…

Remember that niche and specialty you and your mentor settled on back in your Career Action Plan call?

Your Signature Service is where it pays off…

That clear, specific, offer-based messaging…

… that turns all those first skills and projects you’ve been mastering into income…

By letting the right clients know exactly what you can do for them.

Most writers introduce themselves with a vague “I write copy,” and the prospect is left guessing.

We help you get specific enough that makes the right clients take notice:

Like “I write email sequences for financial advisers”… or “I create content for wellness brands.”

And having a Signature Service now matters more than ever.

That’s because years ago, “copywriter” meant you wrote sales letters… maybe space ads.

Clients knew what you did.

Not anymore.

Today, a writer can help a business a hundred different ways.

Emails…

Landing pages…

Case studies…

Web copy…

Trust-building content…

Social media presence…

And on and on.

Wonderful as that is for copywriters… it also created a problem.

When you say, “I’m a copywriter” today, prospects no longer know what you actually do for them.

Which is exactly why a Signature Service has gone from nice-to-have…

To essential.

It tells the right client, in one clear line, exactly what you offer.

And why it matters to them.

Also, the right Signature Service transforms you from a “generalist” to a specialist — without putting limits on what you can offer.

And in the copywriting world, specialists get hired — and paid — faster than generalists.

That’s why a time will come soon when you and your mentor work on your Signature Service.

Why with your mentor and not alone?

Because pinning down the right offer is not always easy when going it alone.

It means building on the niche you chose… recognizing the value in skills you may already take for granted… and saying it clearly enough to land in an instant with the right client.

That’s exactly what your mentor and our team will help you do.

Then, with your Signature Service in place, we can help you build everything around it:

• A professional website that makes you look established and credible — and that AI now makes faster than ever to put up…
• A LinkedIn profile strong enough to sell you before you ever talk to a client…
• Content that makes you visible and credible in your niche…
• And a list of real companies you’d love to write for — plus a proven plan for reaching out to them.

Do this well, and not only will more clients be open to what you have to offer, but…

Your ideal clients will come to you.

And if the thought of talking to that first client worries you at all…

Relax!

Because your mentor can help you there too, with…

Client Coaching and Acquisition

So many new writers dread the day they have to “talk shop” with a real client for the first time…

It’s only natural!

With Circle of Success exclusive Client Call Coaching, we’ll help you through it.

We’ll get on the phone or Zoom… talk about the project… what your client expects from you… the questions they’re likely to ask… pricing…

And put together a strategy that makes sure your first client interaction goes off without a hitch.

With your first client and new career under way, we’ll continue to keep you connected… help you attract bigger and better clients…

All the while making sure you have the up-to-the-minute skills companies need.

And all you need to do when you’re ready is contact your mentor to set it up!

I hope you’re starting to see the value of Circle of Success membership — beyond the endless resources and specialized training.

It truly is a partnership like no other in the writing industry.

And again…

There are so many benefits and advantages that Circle of Success members have over other writers starting out that it’s impossible to name them all in an invitation like this one…

Or even talk about all the ways the relationship you’ll have with coaches and mentors can change the course of your writing career.

But it really comes down to one thing:

Access

Access to every skill- and business-building self-paced resource you could need…

Including those we offer now and every new one we add in the future.

And just as important:

Access to the people.

The mentors, coaches, and working pros who are standing by… ready to take you by the hand and guide you, personally, at every step.

That combination is what changes everything.

Having an entire team of professionals invested in your success…

There to answer every question… review every draft… calm your nerves before a client call… and point the way forward at every step…

It’s the difference between hoping you’ll make it as a writer… and knowing you’ve got everything — and everyone — you need to get there.

Circle of Success is so comprehensive and so “hands on,” in fact, that some have compared it to a “university” for copywriters…

And earning a “PhD” in the art of persuasion.

We think it’s that and much, much more.

Universities don’t give you mentors you can call whenever you need help or guidance.

They don’t give you all the time you need to succeed.

They don’t champion your success long after you’ve graduated.

And they don’t keep serving as a professional resource throughout your career…

With access to every resource… help growing your business… and a steady stream of the latest developments in your field.

Circle of Success gives you all of it — and more.

It’s All Waiting for You Now

So we’re getting near decision time.

But there’s one more point I want to make before I tell you how to get in…

And how to get any and all money you’ve spent with AWAI over the past year back, in the form of a credit toward your lifetime membership fee.

Something you might be surprised to hear me say.

As you can imagine…

With just what I’ve described so far…

Lifetime access to everything currently in our self-paced training library and everything we add in the future…

Plus high-level coaching and mentoring…

And access to exclusive live training events, summits, and workshops…

Circle of Success is a substantial investment in your future, so I want to be very clear before you spend your hard-earned money to join:

While joining today gives you all the tools… all the resources… all the personal guidance… and all the access to set you up for success…

It doesn’t guarantee anything.

We’ve been in the business of helping people thrive as successful copywriters for nearly 30 years now.

We’ve seen people come to us, not be motivated, and “wish” success would just happen to them.

If that’s you… please save your money.

But here’s something I will guarantee…

Success, Assured

If you love to write…

If you’re motivated…

If you commit to putting the experts and the resources to work for you as a Circle of Success member…

If you take full advantage of access to the writers, experts, and decision makers who can advance your career…

And if you let your mentors guide and motivate you…

You WILL be able to achieve your goals.

We’ve had far too many writers benefit from Circle of Success membership to believe otherwise.

They all join the many hundreds of other AWAI members who have stepped up to Circle of Success and told us how their careers have soared as a result.

As these writers and countless others will attest…

You’ll be amazed at how quickly things move once you come on board… and decide “it’s time!”

It Starts IMMEDIATELY…

The moment you join, you’ll have access to your Circle of Success Member Page with immediate access to the full array of benefits…

Including our entire self-paced resource library with over 100 courses, programs, templates, guides, books, and more on all niches and project types.

You can schedule your Career Action Plan call with one of our guidance experts… and have a plan in place for learning the skills that will start getting you paid as a writer in your ideal niche ASAP.

Every day, you’ll be motivated to take one small step forward — by us, by your mentors, by your peers, by marketers waiting to look at your work, by the coaches you’ll work with.

Day by day, week by week, month by month… your knowledge and confidence will grow.

You will no longer struggle with the letter-writing process.

The words and powerful ideas will simply come to you…

You’ll know instinctively how to grab your reader’s attention… how to write in a conversational yet convincing tone…

You’ll know how to gain your reader’s trust… how to build excitement and acceptance with every paragraph… and, most importantly, have your prospect wanting to buy what you’re selling long before the letter ends.

You’ll learn how to put the power of AI to work for you the right way — as a tool for gaining speed and increasing output, so you can get paid more… and faster.

And, while you’re perfecting the writing process, you’ll be learning the “business” side of things…

Where the opportunities are…

Who the biggest marketers are…

What they expect of you…

How to reach out and work with them in the most professional manner.

You’ll Be Building Valuable,
Lifelong Relationships

Through it all, you’ll be building a contact list of friends, writers, marketers, and other business associates who can have a profound impact on your writing career.

You’ll have a level of access to me, Rebecca, Sandy, and others here at AWAI that we can’t possibly give to thousands of regular AWAI members.

You’ll be learning from — and getting to know — some of the biggest names in our industry…

Many are million-dollar copywriters… who routinely write $5 million, $10 million, and $15 million sales letters… for billion-dollar companies.

And even more importantly…

They’ll get to know you.

Not just as “writers”…

But also as friends, colleagues, and — one day soon — fellow professionals.

Whatever Your Goal,
We’ll Help You Reach It

You can search the globe, but you won’t find a program that’s minted more “A-level” copywriters than Circle of Success.

As I said before, Circle of Success is not an “insignificant” investment.

But the real measure comes not from adding up the value of everything you get, as substantial as that is…

… but from the lifelong impact membership can have… not just on the amount of money you’ll earn… but on the new lifestyle that money lets you live and the freedom we writers have!

After all, this is a LIFETIME partnership and commitment from all of us at AWAI to see that you reach every goal you want to reach as a writer.

If that means being able to earn an extra $2,000 to $5,000 a month in your spare time as a writer…

We’ll help you get there.

If it means earning six figures as a top writer in some of the highest-paying niches — we’ll do everything we can to get you ready…

Including, when we can, introducing you to marketers hiring through our vast network.

Or maybe you’re getting ready to retire from your current career… and want a way to stay active — and earning — between travel, tee times, and time spent with family and friends…

For you, copywriting is the perfect pursuit…

A way to put all that knowledge and experience you’ve accumulated to work in a creative way.

Any goals you set — we’re standing by, ready to take you by the hand and help you get there.

But even though Circle of Success is a serious investment for serious writers…

I’m excited to tell you we’ve found a way to make it accessible to any writer who’s ready to step up to the next level.

And under our “last chance” terms — where you can lock in lifetime membership at the lowest-ever one-time price…

AND have every dollar you’ve spent with AWAI over the past year applied as a full credit…

You won’t see a better opportunity to join than right now.

But before I share full details of this historic final offer…

Some of the Highlights
of Circle Membership…

I know we’ve covered a lot of ground.

So here’s a quick summary of just some of what you can expect as a Circle of Success member:

• Your personalized Career Action Plan — a one-on-one call where we get to know you and map out the career path that’s right for you…
• Your customized learning curriculum — built around the niche you choose, the clients you want, and the income you’re after…
• Your own team of personal mentors — there to encourage you, guide your path, and answer any question, at every stage of your journey…
• Any “learning path” you could possibly need, including access to the foundational training that starts you where direct response itself starts — mastering the sales letter, the one project that teaches every core persuasion skill…
• Specialized training your mentor guides you to — whatever moves you forward fastest in your chosen niche, pulled from a library of more than 100 programs, workshops, and trainings…
• Complete, up-to-the-minute AI training — how to put AI to work across your entire process, from idea to finished ads, pages, and video…
• A real shot at getting paid to write for AWAI — from published articles to sales-letter projects that can pay as much as $10,000…
• Help building your writing business — your Signature Service, a professional website, a client-winning LinkedIn profile, and a plan for landing the clients you want…
• Unlimited, lifetime access to our virtual Bootcamps — the copywriting event of the year, free for life…
• Access to WritersWanted, AWAI’s curated job board — thousands of writing jobs, free for life…
• Your own COS Concierge Team — your direct line to AWAI and our partners…
• And lifetime access to every resource in the AWAI self-paced training library — current and future, over $60,000 worth and growing — for life.

And then there are the many benefits I simply haven’t had room to mention, like these:

• Anytime copy reviews by our team of working, professional writers…
• Exclusive W.I.N.™ Group Coaching — where Rebecca, special expert guests, and I offer rapid-fire “next step” advice to anyone who chooses to join us…
• Collaboration opportunities with A-level writers on your most important projects…
• Your private Circle of Success community and accountability groups…
• Members-only Town Halls and live, client-focused Power Summits…
• Portfolio building, where we help you write and polish projects you’ll be proud to show prospective clients…
• Deepest discounts on partner programs and live specialty training and certifications with industry experts…
• And so much more!

On their own, the value of everything you get as a Circle of Success member adds up to tens of thousands of dollars each and every year.

Right from the start you have immediate access to over $60,000 worth of resources… and everything we add from here on in.

There’s career guidance and a personalized plan that can get you paid months sooner than going it alone — priceless!

You get anytime, unlimited coaching and personal mentoring that many writers pay $2,000, $3,000, even $5,000 per month to access…

You get the kind of live training and events for which regular AWAI members happily pay $1,000 and more…

And just the comfort of knowing you can reach out to me, Rebecca, or your mentor anytime you need help — members tell us that alone is a priceless benefit.

Add it all up and we’re talking well over $150,000 in just your first year of membership…

And double and triple that when you add up the value over the entirety of your career.

And that’s not considering what you could start earning as a writer… faster.

Copywriting remains one of the highest-paying writing professions — with top writers earning well into the six figures annually… and a select few in the most lucrative niches topping the $1 million mark.

But even if you were to start by earning $3,000… $5,000 a month like so many new Circle of Success members do…

And growing your writing business from there…

Wouldn’t even the one-time $17,500 Circle of Success membership fee be well worth it?

Thousands of happy Circle members agree…

Especially when their writing businesses hit their stride…

And they remember that their four-year college degree cost over $100,000…

And didn’t give them anywhere near the immediately marketable skills an education in copywriting gave them.

But of course…

Under these “last chance” terms, you WILL NOT pay the full $17,500 price.

First off, we’re extending the standard AWAI member discount of $2,500…

Bringing the price down to $15,000.

Of course — even at well over 90% less than the value of everything you get in your first year as a Circle of Success member…

We fully understand that it’s a lot to ask for a new writer to pay all at once…

So for years, we’ve been offering members more affordable “earn as you learn” access to Circle of Success member benefits…

And remember…

This is the LAST TIME we’ll be offering lifetime access to Circle of Success under these terms.

But we’re not finished yet.

Because we’re offering another HUGE perk for the LAST time that will let you save big-time…

Pay in Full — and Save Even More

And if you’d like to pay in full — you’re welcome to… and you’ll save even more!

Once all your discounts and spending credits have been added up and taken off your membership price…

We’ll take another $1,000 pay-in-full discount off your final price.

So, that’s the deal… the “professional investment” side of Circle of Success.

A Future with More Possibility
Now Than Ever Before

But remember…

The power of Circle of Success is much greater than the sum of its parts.

It’s knowing you have the full weight of AWAI behind you…

And a team of experts you can lean on for advice and support anytime you need it.

That means…

• faster success — because you’ll always know your next step, and have the skills, support, and confidence to take it.
• unshakable confidence — the kind that comes from knowing you’ve been trained and mentored by the best in the business, and you’re ready to deliver.
• real control over your future — where your writing gives you the freedom to work when, where, and with whom you want… with no limits on your income or lifestyle.

And the best part is…

You’d be stepping up at exactly the right moment.

Demand for Human Copywriters
Is Growing Like Never Before

Because for all the noise about AI replacing writers, the truth on the ground is the opposite:

Demand for skilled human copywriters is booming.

Companies are spending more on copy than ever before, and that spending is climbing every year.

In fact, a brand-new March 2026 report from Coherent Market Insights predicts spending on copywriting will climb from a record-breaking $31.5 billion today…

To over $53 billion by 2033.

That’s nearly $22 billion MORE spent on copywriting… or an additional $3 billion EACH YEAR on average… 

Enough to launch 30,000 new six-figure writing careers each and every year!

The only question now is…

Will you be one of the writers to step up and claim all this new money!

If the answer’s yes…

That one payment gets everything going.

We’ll set up your myAWAI account so you have full access to everything right away… including immediate access to AWAI’s entire self-paced library.

Within one business day, you’ll hear from Barb or Eric from our Senior Guidance Team.

They’ll let you know your final pricing and monthly payments once discounts and spending credits have been applied.

If you choose to move forward, they’ll walk you through every benefit now available to you… show you how to access them… and help you schedule your Career Action Plan call…

From there we’ll build your customized learning path.

You’ll meet your mentor…

And in no time you’ll be on a very fast track to mastering your first writing skill — and landing your first (or next) paycheck as a writer.

And if you’re not satisfied with the final numbers, or you simply change your mind… just let Eric or Barb know and your $995 deposit will be immediately refunded. 

So truly, there’s no risk in starting your Circle of Success journey…

And with so much opportunity in the copywriting world right now…

And so many lucrative and rewarding paths you can take…

There’s never been a better time to have every resource you could possibly need…

And a team of experts by your side… guiding you every step of the way!

Click here to go read the Circle of Success invitation and registration page, where you’ll see a full summary of everything you get and all your payment options.

If you prefer, you can call Barb or Eric directly at

They’re happy to answer your questions, talk through your goals, and help you see the best path forward…

All with zero obligation.

In short, this is your moment…

An opportunity to change the course of your career, and with it, your life.

Join Circle of Success under these “last chance” terms today…

Before current pricing and terms end…

Before spending credits end…

And before lifetime membership to Circle of Success costs tens of thousands more!

Rebecca, the entire AWAI team, and I look forward to celebrating your wins in the days ahead!

To your success,

Katie Yeakle
Executive Director, AWAI

P.S. Just a reminder: Two things will be gone forever once this invitation closes:

The chance to join Circle of Success for one lifetime price with no fees ever again…

And getting to knock a full year of AWAI purchases right off that price.

Both could be worth thousands to you. Don’t let them slip away…

Start today for $995, fully refundable, if the final payments with discounts and credits factored in don’t work for you.