November 2017
5 B2B Copywriting Tips from the Experts
November 30, 2017 (07:04:28 am)
Regardless of where you are in your copywriting journey, these five B2B copywriting tips will help you reach your goals faster.
When to Use B2B Long Form Copy
November 16, 2017 (07:03:55 am)
While much of B2B copywriting involves short copy, there are times you’ll want to use B2B long form copy. Here are seven examples.
5 Steps to FOCUS (Follow One Commitment Until Successful)
November 15, 2017 (06:48:50 am)
If you want to achieve a big goal, you need to FOCUS – Follow One Commitment Until Successful. Make a serious commitment to yourself and your success.
How to Create a B2B Buyer Persona and Write More Engaging Copy
November 13, 2017 (06:10:22 am)
Creating a B2B buyer persona helps you target your message to customers. B2B copywriting expert Steve Slaunwhite shows you how to do it.
Finding Marketing Stories in Your Everyday Life
November 01, 2017 (07:18:44 am)
Stories are a fast way to connect with your audience and earn their trust. Here are four steps to finding and using marketing stories in your writing.
